Open to opportunities

Grace Otieno

@graceotieno

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Results-driven Journalism student with expertise in digital marketing.

Kenya

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What I'm looking for

I seek a dynamic role in a creative environment where I can leverage my digital marketing skills and contribute to innovative projects.

I am a multifaceted and results-driven Journalism and Mass Communication student with a strong foundation in digital marketing, graphic design, and social media strategy. As the CEO and Founder of Medialy AI, I have successfully blended automation and AI with digital marketing to help businesses scale online. My experience spans corporate, freelance, and startup environments, where I have honed my skills in audience engagement, funnel building, and content creation.

At Medialy AI, I designed and launched AI-powered service packages tailored for small to mid-sized businesses, developed landing pages, and implemented sales automation strategies. My role involves collaborating with clients across various industries to execute targeted digital strategies, ensuring high-level creativity and adaptability in delivering data-driven results. I am committed to helping brands enhance their online presence through innovative marketing solutions.

Experience

Work history, roles, and key accomplishments

Current

CEO & Founder

Current

Medialy AI

Jan 2025 - Present (5 months)

Founded a creative marketing and AI agency offering personalized digital marketing services. Designed and launched AI-powered service packages for small to mid-sized businesses.

Digital Marketing Strategy Sales Automation Social Media Management Content Creation Branding

Current

Marketing Team Lead

Current

Arkcess Care LLC

Sep 2024 - Present (9 months)

Executed digital campaigns to increase brand awareness and employer sign-ups. Spearheaded lead generation and managed SEO efforts for optimal search ranking.

Lead Generation SEO Google Analytics Email Marketing

Current

Social Media Manager & Funnel Builder

Current

Freelance

Jan 2023 - Present (2 years 5 months)

Created and executed social media and email marketing strategies for small businesses. Built and optimized funnels using Systeme.io, increasing engagement and conversions.

Social Media Strategy Email Marketing

Marketing & Business Development Intern

CyberRoam Africa Technologies

Jul 2024 - Present (11 months)

Assisted in B2B email marketing, office administration, and customer relationship management. Created advertising designs using Canva and drafted invoices.

B2B Marketing Office Management Customer Relationship Management Canva Client Query Resolution

Education

Degrees, certifications, and relevant coursework

Technical University of Kenya

Bachelor of Technology, Journalism and Mass Communication

Currently pursuing a Bachelor of Technology in Journalism and Mass Communication, focusing on the intersection of media, technology, and communication strategies. This ongoing program provides a comprehensive understanding of modern journalism and mass communication practices.

Moi Girls School Nairobi

KCSE Final Grade, General Studies

Grade: B

Completed secondary education at Moi Girls School Nairobi, achieving a KCSE Final Grade of B. This foundational education provided a strong academic background.