Ghazi Muhammad Bilal
@ghazimuhammadbilal
Content creator and social media manager producing short- and long-form video and running Meta Ads campaigns.
PakistanWhat I'm looking for
I run end-to-end content production for brands, from concept and scripting to shooting, editing, and publishing across Instagram, YouTube, and Facebook.
Right now I manage a Karachi auto care brand’s social presence, growing an 11,800+ audience on Instagram and driving 700,000+ views last quarter—then I use the analytics to adjust what we make.
Before that, I grew a client YouTube channel to 641.7K views, 15.2K watch hours, and 1,500+ subscribers in ten weeks, while building the full pipeline: thumbnails, titles, and an upload schedule.
I also manage Meta Ads campaigns (CPM, CTR, CPC, hook rate, and cost per lead), plan content calendars across top/middle/bottom-of-funnel, and support multi-platform publishing with tools like Buffer—plus occasional website and landing page work.
Experience
Work history, roles, and key accomplishments
Content Creator & Social Media Manager
Bubbles Car Care
Mar 2025 - Present (1 year 5 months)
Own end-to-end content production and manage social audience of 11,800+ followers, generating over 700,000 views in the most recent quarter. Plan and run Meta Ads campaigns, reporting on CPM, CTR, CPC, and cost per lead.
Social Media Manager & Content Creator
JOJO International
Jun 2024 - Present (2 years 2 months)
Handle social media operations for a Japan-based automotive export business, managing Instagram, Facebook, and WhatsApp Business. Use Buffer for scheduling and produce vehicle listings, brochures, and short-form video.
Freelance Content Creator & Social Media Manager
Self-Employed
Jan 2020 - Present (6 years 7 months)
Directed creative and content strategy for brand campaigns, including a streetwear collection launch. Built YouTube strategy resulting in 641.7K views and 1,500+ subscribers in ten weeks. Produced video for US real estate and UAE clients.
Social Media Content Creator
Keach Technologies
May 2025 - Feb 2026 (9 months)
Produced creative content for 10+ client and in-house brand accounts simultaneously across various industries. Applied AI-assisted editing and scripting workflows to cut turnaround time while maintaining brand voice.
Social Media Marketer
Inoviotech
Aug 2024 - Apr 2025 (8 months)
Managed social media for company brands including AI Horizon LLC, a UAE-facing enterprise AI venture. Produced AI-generated video and ran end-to-end social media management, auditing weekly performance for B2B lead generation.
Education
Degrees, certifications, and relevant coursework
University of Karachi
Master of Arts, Public Administration
2025 -
Master's degree in Public Administration from the University of Karachi.
University of Karachi
Bachelor of Arts, Public Administration
2020 - 2025
Bachelor's degree in Public Administration from the University of Karachi.
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Website
ghazibilal.comPortfolio
ghazibilal.comJob categories
Skills
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