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Gerusa SouzaGS
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Gerusa Souza

@gerusasouza

Communications & Client Experience Consultant | 10+ years experience in hospitality, Nonprofit Growth & Project Management

Belgium
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As a MarTech & Business Process Consultant, I support NGOs with stakeholder interviews, process mapping, onboarding improvements, workflow automation, and implementation roadmaps. I help small businesses and nonprofit organizations improve their marketing operations, client onboarding, and internal workflows.

At Emperialle (EPL), I founded an event planning boutique agency and produced more than 100 corporate, cultural, and private events, including Brazilian Day Newark, the US Open, Forró Fest New York, and Battery Park fundraising events. I oversaw event logistics, scenography, vendor relations, and budgets.

At United Nations Staff Recreation Latin Club Society, I built an interactive Tableau and Python dashboard to track Sustainable Development Goals and developed a data model that informed climate policy recommendations. I also used Google Analytics and SQL queries to assess engagement metrics and optimize outreach strategies.

As a Research Fellow in LaGuardia Community College's BRESI Jumpstart Emerging Scholars Program, I conducted comparative quantitative and qualitative research on academic risk behaviors among first- and second-generation college students. I presented findings at the Society for Community Research and Action Biennial Conference.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Zicklin School of Business logoZB

Zicklin School of Business

Master's degree, Business Analytics

2024 -

Pursuing a Master's degree in Business Analytics, expected to complete in December 2026.

CUNY School of Professional Studies logoCS

CUNY School of Professional Studies

Bachelor's degree, Communication and Media Studies

2023 - 2024

Completed a Bachelor's degree in Communication and Media Studies from January 2023 to March 2024.

Tech stack

Software and tools used professionally

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