Open to opportunities

Gafar Faruq

@gafarfaruq

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I’m a Klaviyo Email Marketing Specialist turning Shopify and DTC engagement into revenue.

Nigeria

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What I'm looking for

I’m looking for a team where I can own email/SMS lifecycle growth—building Klaviyo automations, improving deliverability, and using GA4 data to drive measurable revenue gains with strong experimentation and brand-aligned messaging.

I help Shopify and DTC ecommerce brands turn email and SMS into reliable revenue drivers. I’ve spent 6 years designing and optimizing Klaviyo flows, so brands can consistently improve engagement, conversion, and retention.

I build automated sequences for welcome series, cart and browse abandonment, post-purchase, and winback journeys. I use segmentation, personalization, and A/B testing, then audit deliverability settings to support strong inbox placement with SPF, DKIM, and DMARC.

I’m hands-on with performance tracking using GA4 and campaign data to guide strategy, reporting, and optimization. From Klaviyo and Mailchimp migrations to AI-assisted email copy optimization, I focus on execution that aligns with brand voice and conversion goals.

Experience

Work history, roles, and key accomplishments

Klaviyo Email Marketing Specialist

Freelance

Designed and optimized Klaviyo automation for Shopify and DTC brands, improving engagement and conversion through segmentation, personalization, and A/B testing. Increased email sales from $1K to over $25K in 60 days, while supporting deliverability (SPF/DKIM/DMARC) and GA4-driven reporting and optimization.

Klaviyo Email And SMS Segmentation Personalization A B Testing DKIM DMARC Shopify Ecommerce Mailchimp Migrations And AI Assisted Copy