Open to opportunities

gabriel dario plazas zaldua

@gabrieldarioplazasza

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Communications strategist with expertise in corporate reputation management.

Colombia

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What I'm looking for

I seek a dynamic role where I can drive impactful communication strategies and foster organizational growth.

As a passionate Comunicador Social y Periodista, I have dedicated my career to enhancing communication strategies for both public and private entities. My experience includes strategic communication consulting, where I have successfully positioned organizations in the public eye, notably through my work as a columnist for El Tiempo and as a producer for national radio.

Throughout my career, I have founded the Fundación Seminarios de Colombia, organizing impactful events across the country and gaining recognition for my innovative approaches to crisis communication and corporate branding. My role as an Asesor de Comunicación Estratégica at the Secretaria Distrital de Seguridad, Convivencia y Justicia allowed me to strengthen the credibility of the police in Bogotá through effective communication strategies.

I hold a postgraduate degree in Public Management and have completed various diplomas in Neuromarketing and Organizational Communication. I am committed to leveraging my skills in city marketing and public relations to create meaningful connections and enhance organizational visibility.

Experience

Work history, roles, and key accomplishments

Jefe De Prensa y Comunicaciones

Alcaldía de Facatativá

Jul 2018 - Present (7 years)

Managed press and communications, successfully positioning and publicizing the municipal administration's initiatives at a national level. Developed and implemented a corporate culture program to enhance internal communication across all municipal departments. Orchestrated the planning and execution of numerous events for various administrative secretariats.

Communications Management Internal Communications Event Management Free Press Public Relations

Estratega de posicionamiento en Citymarketing

Alcaldía De Facatativá

Feb 2018 - Present (7 years 5 months)

Developed and executed a comprehensive city marketing plan to position the municipal administration, including the creation of a distinct city brand. Conducted thorough market research and designed the logistical framework for various public events.

City Marketing Market Research Positioning Public Relations Marketing Strategy

Director de Comunicaciones

BIO D S.A. Biodiesel de palma

Apr 2017 - Present (8 years 3 months)

Designed and implemented an integrated communications strategy, encompassing both internal and external approaches, to align with company values. Successfully projected the company's positioning and enhanced its visibility within the industry.

Communications Strategy Internal Communications Positioning Company Values Public Relations

Profesional Promoción Ciudadana

Superintendencia De Servicios Públicos Domiciliarios

Jan 2015 - Present (10 years 6 months)

Promoted citizen participation and social control, fostering closer engagement with various regions. Developed and executed strategic initiatives aimed at enhancing citizen promotion and involvement in public services.

Social Control Public Relations Community Engagement Government Relations

Asesor Citymarketing y comunicaciones

Alcaldía De Bojacá

Feb 2013 - Present (12 years 5 months)

Continued efforts in city marketing and communications, focusing on reinforcing the city's brand identity. Engaged with the internal public to ensure consistent messaging and brand perception.

City Marketing Brand Management Internal Communications Public Relations Community Engagement

Asesor Citymarketing y comunicaciones

Alcaldía De Bojacá

Jul 2012 - Present (13 years)

Led the construction of the city brand through a comprehensive city marketing strategy. Successfully engaged the city's internal public in the branding process to ensure broad adoption and resonance.

City Marketing Internal Communications Public Relations

Asesor de Comunicación Estratégica

Secretaria Distrital de Seguridad, Convivencia y Justicia

Led strategic communication efforts to position and enhance the visibility of the Bogotá metropolitan police, significantly strengthening the institution's credibility among citizens. Implemented endomarketing strategies to foster robust internal communication within the organization.

Strategic Communications Public Relations Endomarketing Institutional Credibility Internal Communications Stakeholder Engagement

Asesor En Comunicaciones y Relaciones Internacionales

Alcaldía de Zipacón

Successfully positioned and enhanced the visibility of the Zipacón mayor's office through targeted communication strategies. Developed and implemented international relations strategies to forge global partnerships, agreements, and alliances.

Communications Strategy Public Relations Partnership Development Government Relations

Education

Degrees, certifications, and relevant coursework

Escuela Superior de Administración Pública ESAP

Especialista En Gestión Pública, Gestión Pública

Completed postgraduate studies focusing on public administration and management. Gained expertise in strategic communication within public entities.

Universidad Central De Colombia

Comunicador Social y Periodista, Comunicación Social y Periodismo

Obtained a degree in Social Communication and Journalism. Developed skills in creating reputation, positioning, and visibility strategies for public and private entities.

Unknown

Diplomado, Neuromarketing

Completed a diploma in Neuromarketing, focusing on the application of neuroscience to marketing strategies. Gained knowledge in understanding consumer behavior and effective communication.

Unknown

Diplomado, Comunicación Organizacional

Completed a diploma in Organizational Communication, enhancing skills in internal and external communication strategies. Focused on fostering corporate culture and effective information flow.

Unknown

Diplomado, Alta Gerencia

Completed a diploma in Alta Gerencia, focusing on high-level management principles and practices. Developed leadership and strategic decision-making abilities.

Unknown

Diplomado, Gerencia de Marketing

Completed a diploma in Gerencia de Marketing, gaining expertise in marketing management and strategy. Focused on developing and implementing effective marketing campaigns.