Franziska Schmudezki
@franziskaschmudezki
Content creative and copywriter focused on purpose-driven brands.
ZimbabweWhat I'm looking for
I am a content creative and copywriter who helps purpose-driven brands tell clear, compelling stories that drive visibility and conversion. I combine a background in international communication and creative writing with hands-on marketing experience across branding, SEO, and e-commerce.
As a freelancer since 2023 I deliver copy, landing pages, success stories, and brand collateral while optimizing webshops and conversion rate through data-driven improvements and AI-assisted workflows. Previously I supported customer success and project coordination for VR software in pharma and executed marketing, content and web projects during internships using WordPress, Figma, and Webflow.
I bring project management discipline, SEO auditing and content marketing skills, and practical experience with analytics and AI tools to help teams improve online visibility, user experience, and measurable results.
Experience
Work history, roles, and key accomplishments
Freelance Content Creative
Freelance
Jan 2023 - Present (2 years 9 months)
Provide digital marketing, branding, SEO management and product management (B2B & e‑commerce) services, optimizing webshops and conversion rates and producing copy, landing pages and brand collateral using AI tools to increase online visibility.
Customer Success Manager
Realworld One
Sep 2021 - Dec 2022 (1 year 3 months)
Coordinated multi-project activities from initiation to delivery of VR software solutions for the pharmaceutical industry and supported customers through implementation, roll‑out and launch to ensure successful adoption.
Marketing & Branding Intern
BCGDV
Jan 2021 - Aug 2021 (7 months)
Created landing pages, success stories and blog articles using WordPress, Figma and Webflow, and set up and executed social media and digital marketing strategies to support brand presence.
Education
Degrees, certifications, and relevant coursework
UTUniversity of Cape Town
MA-level Course, Creative Writing
2023 - 2023
Completed an MA-level creative writing course to deepen understanding and practice of creative writing.
TSThe Hague University of Applied Sciences
Bachelor of Arts, International Communication Management
2018 - 2021
Bachelor of Arts in International Communication Management with focus on global marketing, strategic communication, and cross-cultural management.
Availability
Location
ZimbabweAuthorized to work in
Job categories
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