Open to opportunities

Fifi Rathedi

@fifirathedi

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Marketing professional with expertise in brand management and client relations.

Botswana

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What I'm looking for

I'm seeking a collaborative environment where I can drive impactful marketing strategies and foster client relationships.

I'm a marketing professional with over 4 years of experience specializing in brand management, social media management, and client relations. I have successfully managed branding projects for major clients, including Absa Bank Botswana and Puma Energy Botswana, overseeing everything from strategy development to execution. My strengths lie in creative campaign planning, team coordination, and delivering measurable results.

In my current role as a Client Services Manager at Pantone Reign, I ensure seamless project coordination and manage a team of three. I have a proven track record of cultivating strong client relationships and executing comprehensive marketing strategies that drive brand visibility and engagement. I am passionate about leveraging my skills in brand building and marketing communications to contribute to a dynamic team.

Experience

Work history, roles, and key accomplishments

Current

Client Services Manager

Current

Pantone Reign

Jan 2024 - Present (1 year 6 months)

Managed client relationships and oversaw a team of 3, ensuring seamless coordination of various projects. Handled social media management for clients like Debonairs Pizza, Castrol, and Tswana Gas, and managed retail branding for GSK Brands.

Relationship Management Team Leadership Social Media Management Project Management

Client Services Consultant

Badisa Communications

Jun 2023 - Present (2 years 1 month)

Managed social media pages for existing clients and cultivated new business opportunities. Oversaw day-to-day client requests and managed retail branding and activation for GSK.

Social Media Management Business Development Client Relations Marketing Strategy Project Management

Account Executive

Native Impressions

May 2021 - Present (4 years 2 months)

Managed marketing activities and business development, including orchestrating launch events and weekly activations for Puma Energy Botswana. Handled social media management for Engineers Registration Board and secured GSK Brands through business development efforts.

Business Development Event Management Social Media Management

Media Buyer/Account Executive

Red Pepper PRC

Sep 2018 - Present (6 years 10 months)

Managed all media-related aspects for the transition of Barclays Bank to Absa, including media planning, buying, monitoring, and reporting. Proposed and executed groundbreaking media strategies for a seamless transition and delivered monthly financial reports.

Media Planning Media Buying Financial Reporting Media Strategy Project Management Client Relations

Client Services Intern

Kamoso Consulting

Jun 2018 - Present (7 years 1 month)

Recognized for outstanding performance during the internship, which led to a promotion to Account Executive at Red Pepper PRC. Gained foundational experience in client services.

Client Services Client Management Professional Development

Education

Degrees, certifications, and relevant coursework

University of Botswana

Bachelor of Business Administration, International Business

Studied international business principles, global market dynamics, and cross-cultural management. Gained a comprehensive understanding of international trade, finance, and marketing strategies.