fatima salihu

I’m a results-driven Digital Marketing Analyst with a strong foundation in AI, machine learning, data science, and brand strategy. I combine technical expertise in AI tools and data analytics with hands-on work in Meta Ads, content creation, and digital campaign management.

I’m certified by ALX Africa, 3MTT (Nigerian Government Initiative), and London Business School, and I’ve earned Distinction in both the 3MTT Government Data Science Programme and the AI/ML Bootcamp. I’m adept at leveraging AI-powered tools to drive measurable marketing outcomes, while staying collaborative, detail-oriented, and focused on results.

In my freelance work as a Digital Assistant & Online Services Specialist, I supported individuals and small businesses with remote coordination, document handling, and digital correspondence. I applied AI tools and prompt engineering to optimize content workflows and digital task management, while also delivering copywriting, email drafting, and editing services.

I’ve also utilized Meta Ads Manager to support digital marketing efforts and online visibility campaigns. I’m drawn to remote, cross-functional environments where I can use data analysis and reporting, AI tools, and content strategy together to improve performance and produce clear, actionable insights.