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Esteban AristizabalEA
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Esteban Aristizabal

@estebanaristizabal

Market & Data Analyst at Nestlé Colombia who analyzed a ~$6.7M brand portfolio to support infant nutrition marketing and launches.

Colombia
Message

At Nestlé de Colombia S.A.S., I analyzed a ~USD 6.7M brand portfolio using Nielsen, IQVIA (IMS), Euromonitor Passport, and Sell-In/Sell-Out reports to support marketing strategy for infant nutrition brands. I also supported product launches with internal teams and external agencies.

At Guangzhou Giraldo Trading Limited, I managed air-freight imports of cellphone parts and components and coordinated nationwide distribution. I’ve also managed supplier relationships across China, Turkey, the UAE, and the United States, and currently support a sales area at El Sobreviviente Comercializadora generating ~USD 40K in monthly revenue.

Experience

Work history, roles, and key accomplishments

EC
Current

Sales Agent

El Sobreviviente Comercializadora

Jan 2016 - Present (10 years 9 months)

Work in a sales area generating ~USD 40K in monthly revenue. Sell and distribute household and technology products, including telesales, and develop customer acquisition strategies.

NS

University Intern – Brand Management & Data Analyst

Nestlé de Colombia S.A.S.

Jan 2025 - Dec 2025 (11 months)

Analyzed a ~USD 6.7M brand portfolio within Nestlé Colombia using Nielsen, IQVIA (IMS) and Euromonitor Passport data to support marketing strategy for infant nutrition brands. Tracked Sell-In and Sell-Out reports and supported product launch projects across multiple teams.

GL

Administrative Coordinator – Imports & Distribution

Guangzhou Giraldo Trading Limited

Jan 2021 - Dec 2025 (4 years 11 months)

Managed air-freight imports of cell phone spare parts exceeding USD 33K per month, coordinating Guangzhou–Miami–Bogotá triangulation. Coordinated nationwide distribution of technology and beauty products and managed supplier relationships across multiple countries.

Education

Degrees, certifications, and relevant coursework

UA

Universidad Sergio Arboleda

Bachelor's Degree, Marketing and International Business

Bachelor's degree in Marketing and International Business from Universidad Sergio Arboleda, completed in 2025.

US

Universidad de Salamanca

Diploma, Leadership, Innovation & Design Thinking

Diploma in Leadership, Innovation & Design Thinking in Industry 4.0 as part of the Young Executive Training Program, completed in 2022.

Tech stack

Software and tools used professionally

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