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Erta Agolli

@ertaagolli

Content Strategist at Upwork who shapes multi-platform content strategies and story-led scripts to improve retention and click-through rates.

Albania

Message

At Ekko, I managed end-to-end production and content strategy for international projects, using data to enhance performance and streamline workflows. I coordinated crews and vendors across time zones and developed content strategies for YouTube, Instagram, and LinkedIn.

As a Content Strategist freelancing via Upwork, I plan and deliver multi-platform content, creating campaign roadmaps and publishing calendars. I also craft story-led scripts and thumbnail briefs for strategic testing, and coordinate creators and editors to maintain quality and meet deadlines.

Experience

Work history, roles, and key accomplishments

Current

Content Strategist

Current

Freelancer via Upwork

Mar 2022 - Present (4 years 7 months)

Planned and delivered multi-platform content, managing workflows and coordinating between creators and social media teams. Developed social media strategies and created campaign roadmaps and publishing calendars.

Content Strategy Social Media Strategy Campaign Planning Workflow Management Team Coordination Script Writing Thumbnail Design Testing

Content Strategist

Ekko

Jul 2023 - Nov 2025 (2 years 4 months)

Managed end-to-end production and content strategy for international projects, leveraging data to enhance performance and streamline workflows. Coordinated international productions and developed content strategies for YouTube, Instagram, and LinkedIn.

Content Strategy Project Management Data Analysis YouTube Instagram LinkedIn Creative Briefs Storyboarding Cross Cultural Communication

Marketing Manager

U40 Travel

Feb 2023 - Jun 2023 (4 months)

Managed comprehensive client social and content operations, focusing on strategy, execution, and performance analysis. Directed social and content campaigns and developed growth plans with KPIs.

Marketing Strategy Social Media Management Content Operations Campaign Management KPI development Data Analysis Client Communication

Customer Care Representative

Air France

Jun 2022 - Dec 2022 (6 months)

Provided frontline passenger support via phone, email, and chat, handling bookings, schedule changes, refunds, baggage claims, and disruption rebooking. Managed PNR changes and applied fare rules and waivers.

Customer Service Group PNR Management Fare Rules EU261 Regulation Communication Skills Problem Solving

Account Manager

Ever Plus

May 2021 - Dec 2021 (7 months)

Led the complete sales process for SMBs, from prospecting to closing, achieving a 60% close rate on qualified opportunities. Built and maintained trust-based client relationships through needs analysis and value positioning.

Sales Account Management CRM Customer Relationship Management Needs Analysis Positioning

Procurement Documentation Intern

Radio Frequency & Advanced Engineering

May 2019 - Aug 2019 (3 months)

Managed procurement documentation by gathering vendor quotes, ensuring forms were complete, and maintaining updated records to support RFP/RFQ processes. Entered and analyzed cost data to identify missing items and potential deadline issues.

Procurement Documentation Data Entry Data Analysis RFP RFQ Vendor Management

Education

Degrees, certifications, and relevant coursework

University of New York Tirana

Master of Science, International Commercial Law

2023 - 2025

Grade: 3.2 GPA

Pursued an MSc in International Commercial Law with a specialization in cross-border commercial transactions, EU legislation, and international trade law. Graduated with a 3.2 GPA.