Erika Drinkwater

I am a creative, results-driven marketing artist and video editor with nearly a decade of experience producing high-performing ads and digital assets for global campaigns. I specialize in concepting, designing, and editing short-form video and static assets tailored to platforms like Facebook, Instagram, TikTok and YouTube.

I combine strong visual design skills in Photoshop and motion graphics in After Effects with performance analysis to iterate rapidly and improve campaign effectiveness. I have led end-to-end project management for marketing campaigns, collaborated with cross-functional teams and external agencies across America and Europe, and ensured assets meet platform specifications and brand guidelines.

My career highlights include serving as a senior marketing artist responsible for promotional videos, app-store screenshots and in-game CRM assets, being the sole graphic artist for multiple games, and producing playable-ad artwork that materially improved ad performance. I bring organized, collaborative execution and a focus on measurable creative impact.