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Eri Fernandez

@erifernandez

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UX/UI & 3D Designer | Elevating Experiences

Hong Kong

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What I'm looking for

I'm excited about opportunities that leverage my UX/UI skills for innovative, user-centric experiences. I seek a team valuing creativity, collaboration, and learning. Projects in XR, sustainability, or social impact are ideal. A dynamic environment with diverse challenges and growth opportunities is perfect for me.

Hi there! I'm Erika, a UX/UI Designer with 3 years of experience in crafting impactful, beautiful, and accessible experiences across the Banking, Insurance, and Entertainment sectors.

UX/UI Expertise:

Design Systems & UI Kits: I've developed a comprehensive banking UI kit that significantly reduced bounce rates by streamlining user navigation. Additionally, I am currently working a personal design system, which I plan to share on the Figma Community upon completion. Alongside this, I am documenting my progress by writing articles on Medium..This project will demonstrate my capability to craft scalable and consistent design languages.
Sustainability Projects: My work on the "CIRCLE" app connects users with sustainable shopping options, promoting eco-friendly practices. This aligns with my passion for leveraging technology to drive positive change.
Interactive Experiences: I've contributed to an AR-enabled interactive animation app for the Hong Kong Museum of Arts, blending art and technology to engage audiences.

Outside of design, you can find me exploring charming cafes, sketching with Procreate, or traveling to immerse myself in new cultures and languages. I thrive in diverse projects where I can continuously learn and grow.

Experience

Work history, roles, and key accomplishments

MID SENIOR - UXUI DESIGNER

APP BAR

Sep 2024 - Oct 2024 (1 month)

- Redesign Applications: Led the redesign of existing applications to enhance usability and visual appeal.

- Gamification Development: Designed engaging gamification features to boost user engagement and retention through game mechanics like rewards and challenges.

- Prototyping: Created wireframes and prototypes using tools like Figma.

Visual Design UI Design Wireframes Prototyping Gamification

MID SENIOR - UXUI DESIGNER

TORRES BURRIEL ESTUDIO

Mar 2022 - Feb 2024 (1 year 11 months)

- I designed navigation structures and content flows, created prototypes, and delivered high-quality UI designs for insurance and fintech apps and websites.

- I created 2 design systems with over 40 reusable UI components for web and mobile applications.

- I have mentored 8 students on Platzi teaching Figma.

Figma Webflow Design Systems Information Architecture UI Design Visual Design Mentoring UI Kit Design System

JUNIOR - FREELANCE UXUI DESIGNER

GUSTO COLLECTIVE

Jun 2020 - Jun 2021 (1 year)

- I have designed 30+ high-fidelity User Interface Designs and prototypes that clearly illustrate functionality. These enable stakeholders to provide valuable feedback early in the design process.

- I have created over 50 original graphic designs, including icons, images, business cards, and advertising posters used in marketing materials and presentations.

Figma Design Systems Information Architecture UI Design Visual Design UI Kit Design System

INTERNSHIP - INTERACTION DESIGNER

DIGITAL PRODUCT SCHOOL

Jan 2020 - Mar 2021 (1 year 2 months)

- Conducted 8 user interviews to identify pain points.

- Validated our assumptions with real people by creating a landing page prototype and sharing it in Facebook groups.

- Created 30+ design mock-ups, storyboards, process flows, sitemaps, wireframes, and interactive prototypes.

- Worked in a cross-functional and multicultural team using the Lean-Agile process.