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Erica Joy Pascual

@ericajoypascual

I’m a proactive virtual assistant specializing in social media, Canva design, and administrative support.

Philippines
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What I'm looking for

I seek remote or hybrid roles managing social media, content, and admin tasks within collaborative teams; I value clear processes, opportunities to improve workflows, flexible time zones, and roles that drive growth and efficiency.

I help professionals and teams stay organized and focused by managing content creation, digital coordination, communication, and documentation. I work proactively with attention to detail, creating 3–4 Canva posts weekly, managing 30–50 client bookings, improving appointment turnaround by 25%, reducing admin errors by 40%, and boosting social engagement by 50% in two months.

My background in sales and customer service strengthens my client-facing and process-improvement skills — I increased lead conversion by 30%, ran Facebook ads with 4.8x ROAS, exceeded sales quotas 9 of 10 months, and served as a team lead managing high-volume transactions and staff training. I hold a B.S. in Hospitality Management (Cum Laude) and CEFR C1 English proficiency, and I focus on clear processes, SOPs, and reliable, timely support.

Experience

Work history, roles, and key accomplishments

BC

IT, Admin & Marketing Support

BL Vet Clinic

Apr 2025 - Jul 2025 (3 months)

Managed 30–50 weekly client bookings and streamlined patient data with shared drives and digital forms, improving appointment turnaround by 25% and reducing admin errors by 40%. Created and scheduled 3–4 Canva posts weekly to boost social engagement by 50% in two months and cut admin workload by 10 hours/month through SOPs.

TI

Sales & Marketing Consultant

Technocharged Cars Inc.

Sep 2023 - Apr 2025 (1 year 7 months)

Developed branded sales materials and managed Facebook ads, achieving 4.8x ROAS, increasing lead conversion by 30% and driving 20% more inquiries. Improved SAP CRM pipeline tracking by 95%, reduced financing approval time from 5 to 2 days, and exceeded sales quotas 9 of 10 months (Top Sales Agent 2024).

JO

Head Cashier & Customer Service Lead

Jollibee

Sep 2019 - Jul 2023 (3 years 10 months)

Led cashier and customer service operations processing 200+ transactions daily with 99% accuracy and managing daily cash deposits averaging ₱200,000 with zero discrepancies. Trained 10+ staff to reduce customer wait times by 15%, improved delivery order accuracy and fulfillment time by 20%, and received the 'Best in Station – Counter & Assembler' award.

Education

Degrees, certifications, and relevant coursework

Bulacan State University logoBU

Bulacan State University

Bachelor of Science, Hospitality Management

2019 - 2023

Grade: Cum Laude

Completed a Bachelor of Science in Hospitality Management, graduating Cum Laude from Bulacan State University in June 2023.

Tech stack

Software and tools used professionally

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Erica Joy Pascual - IT, Admin & Marketing Support - BL Vet Clinic | Himalayas