Open to opportunities

Emad Ballout

@emadballout

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Paid Marketing Expert with 6+ years of experience delivering ROI.

Jordan

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What I'm looking for

I am looking for a role that fosters innovation, encourages collaboration, and offers opportunities for professional growth in digital marketing.

I am a highly skilled Digital Marketing Professional with over six years of experience specializing in performance marketing, data analytics, and team leadership. My proven track record includes delivering substantial ROI improvements, optimizing multi-channel campaigns, and leading marketing teams to exceed company goals. I leverage advanced data analytics and AI tools to drive strategy and operational efficiencies.

Currently, I serve as a Paid Marketing Expert at Ubrik Media, where I spearheaded a marketing budget planning application for educational clients, enhancing financial forecasting and resource allocation. My strategic ad optimizations have reduced costs by 25% for high-spend clients, and I achieved a 40% increase in ROAS for key clients within six months. I thrive in collaborative environments, leading teams of performance marketers, copywriters, and designers to improve campaign results and productivity.

Experience

Work history, roles, and key accomplishments

Current

Paid Marketing Expert

Current

Ubrik Media

Dec 2022 - Present (2 years 6 months)

Spearheaded a marketing budget planning application for educational clients, enhancing yearly financial forecasting and resource allocation. Reduced cost per result by 25% across high-spend clients through strategic ad optimizations and enhanced targeting. Generated a 40% increase in ROAS for key clients within six months by implementing advanced performance tracking and data-driven decision-makin

Marketing Planning Financial Forecasting Resource Allocation Marketing Optimization Strategic Targeting Performance Tracking Data Driven Decision Making Team Leadership

E-Commerce Marketing Specialist

DimNiko Agency

Sep 2021 - Present (3 years 9 months)

Strategically developed and executed comprehensive digital marketing campaigns tailored for a diverse portfolio of e-commerce clients, focusing on maximizing ROI and optimizing ad spend across multiple platforms including Meta, TikTok, and Google Ads. Employed advanced data analytics to inform and refine budget allocations, consistently achieving and often surpassing monthly sales targets through

Marketing Campaigns ROI Optimization Meta Ads Google Ads Data Analytics Campaign Management Ad Campaign Scaling

Paid Marketing Specialist

Kalu Marketing Agency

Dec 2020 - Present (4 years 6 months)

Designed and managed digital marketing strategies for e-commerce brands, optimizing ad spend across Meta, TikTok, and Google. Achieved monthly sales goals by developing data-backed strategies for budget allocation.

Digital Marketing Strategy Google Ads Sales Goals

Digital Marketing Specialist

Tebcan.com

Jan 2020 - Present (5 years 5 months)

Developed and executed paid advertising campaigns, emphasizing lead generation for healthcare services. Optimized SEO initiatives and analyzed monthly metrics to drive continuous improvement.

Paid Advertising Lead Generation SEO Optimization Metrics Analysis Google Ads

Education

Degrees, certifications, and relevant coursework

Applied Science University

Bachelor’s Degree, Civil Engineering

Completed a Bachelor's Degree in Civil Engineering. The program provided a strong foundation in engineering principles and problem-solving methodologies.