elysia yeager
@elysiayeager
Creative Director and Brand Designer with 20+ years turning strategy into compelling, AI-enabled brand experiences.
What I'm looking for
I’m a Creative Director and Brand Designer with 20+ years of experience developing brands and leading integrated campaigns that translate complex ideas into clear, high-quality visual communication. I bring strategic thinking, strong craft, and emerging technologies to deliver effective creative across digital, print, video, experiential, and AI-enabled channels—known for building scalable creative systems and maintaining brand excellence in fast-paced environments.
Recently, I defined and built a new brand from the ground up for a senior-focused initiative, establishing messaging, positioning, and a cohesive visual framework. As the founder of my consultancy, I’ve delivered branding, campaigns, digital assets, video, and event materials for clients including Shell and healthcare organizations, including a Facebook campaign that generated 3x prior-month sales in one week. In agency and in-house roles, I’ve led end-to-end production for long-form and multi-format video, created optimized web/mobile email campaigns, and driven high-impact launch materials—often under tight timelines—by combining stakeholder alignment, quality control, and cost-effective solutions.
Experience
Work history, roles, and key accomplishments
Remote Creative Director
Yeager Creative, LLC
Jan 2014 - Present (12 years 5 months)
Founded and led a project-based creative consultancy delivering branding, campaigns, digital assets, video, and event materials for clients including Shell, TGI Fridays, Whataburger, and healthcare organizations. Produced a Facebook campaign that generated over 3x the previous month’s sales within one week.
Associate Creative Director
Invivo Brands
Jan 2022 - Jan 2025 (3 years)
Led end-to-end production of one long-form video and five cutdowns, maintaining consistent messaging and visual quality across formats. Directed healthcare creative initiatives including FDA/launch support, concepting HCP sales tools, and completing an unbranded brochure with a cohesive color, iconography, and visual identity system.
Houston Creative Director
HP
Jan 2021 - Jan 2022 (1 year)
Led sales materials development for eight product launches within HP’s Global New Product Integration division. Directed production of 16 comprehensive sales documents (50–100 pages) within an eight-month timeframe and oversaw teardown video production to secure budget for a full film crew.
Marketing Manager (Brand Development)
Kelsey-Seybold For Seniors
Jan 2025 - Present (1 year 5 months)
Defined and built a senior-focused brand from scratch, establishing messaging, positioning, and visual identity. Led AI-assisted creative development across channels using Adobe Firefly and ChatGPT to deliver consistent, on-brand visuals without a photography budget.
Associate Creative Director
Mary Kay
Led a redesign of international sales force onboarding materials during a global rebrand, restructuring a one-size-fits-all kit into three targeted consultant journeys. Improved engagement and retention by aligning content to distinct consultant needs.
Education
Degrees, certifications, and relevant coursework
elysia hasn't added their education
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Location
Authorized to work in
Website
www.elysiayeager.comJob categories
Skills
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