At Rostelecom IT, I launched a B2C education platform from scratch, achieving a 22% purchase conversion rate in its first two months. I developed the product vision and roadmap and coordinated a team of 10+ people and 30+ stakeholders.
At Yandex Eats, I managed growth hypothesis testing through A/B tests. One successful hypothesis increased activation by 3.9% and brought 10k new active users; retention tests increased D7 retention by 6–8%.
At T-Bank, I increased registration conversion by 70% after redesigning key screens based on more than 20 CustDev interviews and CJM analysis. I also improved retention by 15–20% following a new onboarding flow and created Tableau dashboards that reduced feedback analysis time by 30%.
At GA Medservice Medical Center, I led a digital transformation project that increased online bookings by 20% and NPS by 10 points. I work with product discovery, roadmaps, backlogs, A/B testing, and Agile methods.
