Open to opportunities

Elena User

@elenakulshin

Senior PM (5+ yrs) specializing in B2B SaaS, PLG, self-service growth, & FinTech compliance UX. Available for worldwide remote B2B contract roles.

Russian Federation

Message

What I'm looking for

I'm looking to build and scale B2B, B2B2C, fintech, or self-service products where I can own strategy, P&L, growth, and customer experience while partnering closely with engineering and cross-functional teams.

5+ years in Product Management (B2B, B2C, FinTech, E-Commerce). Track record of building products from zero to one and scaling mature services while owning P&L and unit economics.

• Growth & Monetization: Proven ability to unlock revenue growth and scale products by driving LTV and leveraging the existing user base — from acquiring new users to reactivating churned accounts and optimizing ad funnels.

• Strategy & Roadmap: Experienced in setting 3-year product vision, defining strategy, and prioritizing backlogs under high ambiguity and tight deadlines.

• Team & Stakeholder Management: Hands-on experience leading large-scale engineering (30+ engineers) and cross-functional teams (20+ cross-functional members). Strong focus on managing executive expectations and staying close to users via continuous Discovery & CustDev.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Manager

Current

2GIS

Mar 2025 - Present (1 year 6 months)

Defined and executed a 3-year product strategy for the B2B self-service platform, owning P&L and unit economics. Scaled acquisition and conversion funnels, driving a +45% increase in platform adoption and a +40% incremental revenue lift.