
Echo Hall
@echohall
I build high-impact beauty education that drives luxury retail growth.
What I'm looking for
I've led beauty education, artistry, and field coaching for Dior, By Terry, Clarins Group, and SpaceNK across luxury retail markets. My work turns product knowledge and brand strategy into elevated client experiences and stronger selling behaviors.
At Dior, I designed and led a four-day Nordstrom Seattle pilot masterclass that generated $75K in sales and became Dior's largest masterclass event at the time. At By Terry, I drove 25% year-over-year market growth while leading sales and education across the Western U.S. and Canada.
I'm also a retail training consultant, licensed esthetician, and professional makeup artist. I create onboarding, manager development, customer experience, and operational training that helps teams perform confidently from launch through ongoing growth.
Experience
Work history, roles, and key accomplishments
Sales & Education Executive
By Terry
Jan 2019 - Dec 2022 (3 years 11 months)
Led sales and education across a Western U.S./Canada territory, delivering product knowledge, field coaching, and launch education for a 12-person freelance artist network. Drove 25% YOY market growth and improved core KPIs by 10% YOY.
Education
Degrees, certifications, and relevant coursework
Joe Blasco Makeup Artist Training Center
Professional Makeup Artistry Certificate, Makeup Artistry
2002 - 2003
Completed immersive training in beauty makeup, photography, aging techniques, special effects, and film-set conduct.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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