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D pariesDP
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D paries

@dparies

Senior e-commerce copywriter and website administrator improving catalogues, conversion, and customer experience.

South Africa
Message

What I'm looking for

I’m looking for an e-commerce role where I can lead high-impact product catalogue and copy work, collaborate across marketing and buying teams, and run promotions end to end—strengthening customer experience while continuing to grow my digital marketing and website administration skills.

I’m a Senior E-Commerce Copywriter & Website Administrator with experience in customer-focused roles, team leadership, and business growth. Currently, at Tafelberg Furnishers, I lead a team of 2 copywriters, grew the product catalogue by over 30%, and ensure a 25/7 seamless online customer experience.

I also bring entrepreneurial strength from successfully growing online communities, selling merchandise internationally and locally across South Africa, and generating revenue across digital products and physical merchandise. I manage online catalogues end to end—product listings, visuals, documentation, and promotional content—while working toward a Bachelor of Business Administration in Marketing Management in Marketing Management.

Experience

Work history, roles, and key accomplishments

SE

Social Media Entrepreneur

Self Employed

Jan 2021 - Jan 2023 (2 years)

Grew multiple social media theme pages to tens of thousands of followers and converted audiences into profitable digital product and merchandise sales, generating revenue across 3+ income streams. Created and sold digital products (eBooks and habit tracker), managed end-to-end fulfillment for physical merchandise, and built email lists to drive repeat sales.

Education

Degrees, certifications, and relevant coursework

STADIO Higher Education logoSE

STADIO Higher Education

Bachelor of Business Administration, Marketing Management

Currently completing a Bachelor of Business Administration in Marketing Management at STADIO Higher Education.

PA

Protea Heights Academy

National Senior Certificate, Secondary Education

2019 - 2023

Grade: Grade 12

Completed the National Senior Certificate (Grade 12) at Protea Heights Academy from 2019 to 2023.

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