Doug Moats
@dougmoats
I am a veteran communications leader specializing in strategic PR, crisis comms, and brand storytelling.
What I'm looking for
I am a veteran communications leader with 15+ years shaping public perception through strategic PR, executive visibility, and storytelling. A former award-winning broadcast journalist turned senior communications executive, I build integrated programs across public and private sectors to manage reputation, lead crisis responses, and elevate brand narratives.
I've built full-service communications teams, launched digital campaigns and websites, and served as a statewide spokesperson during major incidents. I provide executive counsel, design campaigns that drive engagement, and help mission-driven organizations strengthen trust with stakeholders.
Experience
Work history, roles, and key accomplishments
Co-Founder & Brand Strategist
Purple Duck Strategy Studio
Mar 2025 - Present (1 year 3 months)
Lead communications and messaging strategy for mission-driven organizations, designing integrated campaigns that elevate visibility, drive engagement, and foster trust with key audiences.
Director of Marketing
inTech
Mar 2023 - Feb 2025 (1 year 11 months)
Directed communications and brand messaging for a premium RV brand with national reach, developing narratives and media-facing content that elevated brand identity and expanded audience reach through partnerships.
Director of Marketing & Communications
LGS PACE, LLC
Nov 2019 - Jun 2023 (3 years 7 months)
Built and led all communications functions including corporate messaging, internal communications, and media relations; spearheaded crisis response and launched digital campaigns that expanded organizational reach and improved public perception.
Communications & PR Manager
Jayco, Inc.
Jan 2018 - Nov 2019 (1 year 10 months)
Owned media strategy and storytelling for one of the nation's largest RV manufacturers; developed executive talking points, secured earned media placements, and improved internal communications to support cultural alignment across 3,000+ employees.
Media Relations Director
State of Indiana
Jun 2015 - Dec 2017 (2 years 6 months)
Served as primary spokesperson for statewide infrastructure initiatives, managing crisis response and public briefings while executing proactive media strategies that increased public awareness of key initiatives.
Broadcast Journalist & Weather Anchor
Various Television Stations
Jan 1999 - Jan 2015 (16 years)
Held on-air and newsroom leadership roles at network affiliates, delivering high-stakes messaging during severe weather, emergencies, and breaking news to build audience trust and loyalty.
Communications & Weather Observer
United States Navy
Jan 1991 - Jan 1994 (3 years)
Delivered mission-critical briefings and weather reports in high-pressure environments, supporting operational readiness and timely decision-making.
Education
Degrees, certifications, and relevant coursework
University of Southern Indiana
Bachelor of Science, Mass Communication and Marketing
Completed a Bachelor of Science in Mass Communication and Marketing from the University of Southern Indiana.
Mississippi State University
Certificate in Geosciences (Broadcast Meteorology), Geosciences (Broadcast Meteorology)
Completed a Certificate in Geosciences (Broadcast Meteorology) from Mississippi State University.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
purple-duck.com/about-1Social media
Job categories
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