
Connie Terrell
@connieterrell
Strategic communications leader turning complex challenges into clear messaging, decisive action, and results.
What I'm looking for
I’m a strategic communications leader with 20 years of experience developing and executing internal and external communications, crisis communications, media relations, and digital content for the U.S. Coast Guard. I’ve advised senior leaders, led communications programs, and translated complex and sensitive issues into clear, audience-focused messaging.
I’m a collaborative, adaptable leader who enjoys solving complex problems, building partnerships, and turning strategy into action. I’ve led and mentored teams and worked in fast-paced environments where sound judgment, clear communication, and the ability to adapt are essential.
After 23 years of U.S. Coast Guard service, I’m transitioning to the civilian workforce and looking for opportunities where I can use my communications expertise, leadership, and problem-solving skills to help organizations communicate effectively, engage their people, navigate challenges, and move important work forward.
Experience
Work history, roles, and key accomplishments
Senior Public Affairs Specialist
Coast Guard East District
Apr 2022 - Present (4 years 5 months)
Developed executive messaging and strategic communications for senior leadership, translating complex operational issues into clear, audience-focused communications. Led workforce communications and directed public affairs across a six-state region.
Crisis Communications Advisor
Coast Guard Public Information Assist Team
Jul 2018 - May 2022 (3 years 10 months)
Served as a strategic communications advisor during high-visibility incidents, coordinating with federal, state, local, and private-sector partners to develop clear, timely messaging. Led crisis communications training and workshops, strengthening stakeholder engagement and response readiness, and developed expertise in ICS-based Joint Information Center operations.
Digital Communications Specialist
Coast Guard Headquarters
Jul 2015 - Jul 2018 (3 years)
Managed enterprise social media accounts and developed digital content supporting internal and external communications, public campaigns, and nationwide outreach. Partnered with leaders and communications teams on integrated campaigns and an enterprise information program, using audience insights and analytics to refine content and strengthen engagement.
Public Affairs Specialist
Coast Guard Detachment San Diego
Jul 2012 - Jul 2015 (3 years)
Advised senior leaders on communications strategy, executive messaging, and stakeholder engagement. Led three large-scale safe boating campaigns, increasing public engagement and safety awareness. Rebuilt trust with a key media outlet through proactive engagement and partner events. Developed multi-channel communications and content engaging media, community partners, and diverse audiences.
Public Affairs Specialist
Coast Guard First District
Aug 2007 - Jul 2012 (4 years 11 months)
Led a six-month, multi-city commemoration of a historic maritime rescue, managing stakeholder partnerships, survivor participation, public engagement, and media relations. Developed historical displays with a Coast Guard museum, managed $100K+ in procurement, and executed multi-channel communications, including media outreach and internal messaging.
Education
Degrees, certifications, and relevant coursework
Southern New Hampshire University
Bachelor of Arts, Communications
Grade: 3.97 GPA
Activities and societies: Honor Roll
Pursuing a Bachelor of Arts in Communications with a New Media Concentration, maintaining a 3.97 GPA and earning Honor Roll recognition.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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