Dorcas Funmilayo

I’m a results-driven Social Media Manager and Content Strategist with experience across fashion and crypto brands, plus finance/trading content. I combine creative storytelling with data-driven strategy to improve reach, engagement, and retention—while staying remote-ready, self-directed, and adaptable in fast-paced digital environments.

At BiigLuxe (remote), I planned and managed social media content calendars to boost posting consistency and drive 25–35% growth in audience engagement within 8–12 weeks. I created and optimized captions, hashtags, and visuals that contributed to 20%+ increases in post reach and profile visits, and used platform insights to refine content strategy. I also managed community engagement through comments and DMs to strengthen relationships and increase saves, shares, and repeat interactions.

At Beyond the 750 club (remote), I supported social media content strategy for a finance and trading brand, improving posting consistency and contributing to 20–30% engagement growth across key platforms. I wrote audience-focused captions that simplified complex finance topics and used performance metrics to guide better-performing content ideas. I’ve also built campaign strategy for CeraVe in a mock project, including audience research, competitor research, and content pillars spanning skincare education and community engagement, using tools like Canva and remote collaboration platforms (Google Workspace, Trello, Slack, Zoom).