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Dominion Okeke

@dominionokeke1

Meta media buyer for paid social who scaled search-arbitrage spend from $20K to $30K monthly while improving CTR from 2% to 5%.

Nigeria

Message

At Faga Media LTD., I managed high-volume Meta search-arbitrage campaigns and scaled monthly ad spend from $20K to $30K, improving CTR from 2% to 5% through creative testing. I also optimized landing-page flows and adjusted bids and budgets using publisher data.

As a freelance Meta media buyer, I built paid acquisition from scratch for KiraForex Trading Academy, generating 200 qualified leads on an $80 spend at a $2.50 cost per lead. For ecommerce, I sustained 2.5–3.5x ROAS while scaling budget, and for home-services clients I managed 4–6 concurrent ad accounts.

Experience

Work history, roles, and key accomplishments

Current

Freelance Meta Media Buyer

Current

Independent Clients

Jan 2023 - Present (3 years 9 months)

Built Meta paid acquisition for various clients including forex education, short-let hospitality, recruitment, and SaaS, achieving notable results such as a $2.50 cost per lead for KiraForex and 400 qualified applications for a recruitment campaign.

Meta Ads Manager Lead Generation Campaign Strategy CPL (Cost Per Lead)ROI Optimization

Meta Media Buyer - Home Services Lead Generation

US Home Services Digital Acquisition Agency

Aug 2025 - Jul 2026 (11 months)

Managed 4-6 ad accounts concurrently for HVAC and roofing companies, each with $10,000-$15,000 monthly ad spend, driving cost per qualified lead to approximately $100 with best months near $65.

Meta Ads Manager Lead Generation Account Management Budget Management Performance Optimization

Meta Media Buyer - Ecommerce & ROAS Optimization

Freelance - Beauty Accessories Brand

Jan 2024 - Dec 2025 (1 year 11 months)

Sustained 2.5-3.5x ROAS on roughly $5K/month in ad spend for a hair and makeup accessories brand, using bundled packaging and gift angles to increase average order value and protect ROAS at higher spend.

Meta Ads Manager Ecommerce ROAS optimization Creative Testing Audience Testing AOV Optimization

Meta Ads Specialist - Search Arbitrage

Faga Media LTD.

Jun 2025 - Nov 2025 (5 months)

Managed high-volume Meta campaigns for search arbitrage with daily budgets near $1,000, scaling ad spend from $20K to $30K/month and improving CTR from 2% to 5% through creative testing.

Meta Ads Manager Campaign Strategy Search Arbitrage Creative Testing Budget Management Bid Management Landing Page Optimization