Open to opportunities

Dominion Okeke

@dominionokeke

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Results-driven Meta Media Buyer specialized in lead generation, ecommerce, and webinar acquisition.

Nigeria

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What I'm looking for

I seek performance-focused roles where I can build and scale paid social acquisition, optimize funnels, and drive measurable ROAS in fast-paced teams.

I am a results-driven Meta Media Buyer with hands-on experience building paid acquisition from scratch and scaling high-volume campaigns across lead generation, ecommerce, and webinar funnels. I consistently deliver measurable ROI, including a $2.50 cost per lead and 200–300% ROAS for client accounts.

I've managed Meta campaign structures, pixel and conversion event setup, budget and bid management, and creative testing for industries such as finance, ecommerce, recruitment, SaaS, beauty, and entertainment. I have run search-arbitrage Meta campaigns with daily budgets near $1,000 and scaled ad spend from $20K to $30K/month while improving CTR and funnel performance.

I bring a pragmatic, data-driven approach to campaign optimization, continual A/B testing, and real-time bid adjustments to maximize ROAS and protect campaign profitability. I am fluent in English and have formal training as a Meta Ads Specialist and Certified Digital Marketer.

Experience

Work history, roles, and key accomplishments

Current

Meta Media Buyer

Current

KiraForex Trading Academy

Dec 2024 - Present (1 year 3 months)

Built paid acquisition from scratch as the company's first dedicated media buyer, running lead generation campaigns that achieved $2.50 CPL and generating 200 qualified leads from an $80 spend; managed high-volume search-arbitrage campaigns with daily budgets near $1,000 while improving CTR and ROAS.

Pixel & Conversion Setup Lead Generation Campaign Scaling Creative Testing Analytics

Current

Freelance Meta Media Buyer

Current

Multiple Clients

Jan 2024 - Present (2 years 2 months)

Delivered 200–300% ROAS across Meta campaigns for ecommerce, recruitment, SaaS and lifestyle clients, generating high-volume qualified leads and scaling ad spend while optimizing funnels and creatives.

Audience Research Creative Testing Funnel Optimization ROAS

Education

Degrees, certifications, and relevant coursework

University of Nigeria, Nsukka

Bachelor of Engineering, Engineering

2020 -

Pursuing a Bachelor of Engineering degree with coursework completed between 2020 and 2025.

Faga Media LTD.

Certified Digital Marketer, Digital Marketing

2025 - 2025

Completed a Certified Digital Marketer program focused on paid acquisition and campaign scaling from June 2025 to November 2025.

Loctech IT Training Institute

Meta Ads Specialist, Digital Marketing / Meta Ads

2024 - 2024

Completed Meta Ads Specialist training covering high-volume Meta campaign management, pixel and conversion setup, and optimization techniques from January 2024 to November 2024.