Open to opportunities

Domenica Roda'

@domenicaroda

Senior Event Manager at Solarplaza International BV, delivering international B2B conferences and optimizing event budgets.

Netherlands

Message

What I'm looking for

I’m looking to leverage my 360-degree expertise in complex logistics to drive marketing excellence within innovation-driven sectors.

At Solarplaza International BV, I lead the full lifecycle of international B2B conferences and exhibitions, aligning event strategy with growth objectives. I work with Key Opinion Leaders and sponsors to shape agendas and create on-site visibility.

Across international events, I drove 20% cost savings through strategic negotiations and managed budgets exceeding €1M, improving tracking accuracy by 30%. Earlier, at MADRID MARRIOTT AUDITORIUM HOTEL & CONFERENCE CENTER, I oversaw more than 40 international conferences and reduced billing discrepancies by 25%.

Experience

Work history, roles, and key accomplishments

Current

Senior Event Manager (Field Marketing & Strategy)

Current

Solarplaza International BV

Nov 2025 - Present (1 year)

Lead the full lifecycle of international B2B conferences and exhibitions, aligning event strategy with corporate growth objectives and revenue targets. Manage complex sponsor ecosystems and oversee full event P&L and marketing campaigns.

Event Management Field Marketing Strategy KOL Management Stakeholder Management Sponsorship Budget Management Performance Marketing Vendor Management Onsite Leadership

Senior Project Coordinator (Field Marketing Operations)

Solarplaza International BV

Jan 2024 - Oct 2025 (1 year 9 months)

Spearheaded the execution of event strategies across multiple international markets, directing planning and logistics for proprietary summits and 3rd party events. Managed annual budgets exceeding €1M and mentored new team members.

Event Strategy International Markets Third Party Events Venue Sourcing Contract Negotiation Vendor Relations Cross functional Leadership Budget Management Mentorship SOPs

Project Coordinator

Solarplaza International BV

Aug 2022 - Dec 2023 (1 year 4 months)

Directed planning and logistics for proprietary summits and 3rd party industry events, overseeing venue sourcing, contract negotiations, and vendor relations. Managed annual budgets exceeding €1M and implemented cost-control measures.

Event Planning Logistics Venue Sourcing Contract Negotiation Vendor Relations Budget Management Cost Control Cross Functional Collaboration

Event Executive

Madrid Marriott Auditorium Hotel & Conference Center

Apr 2019 - Jul 2022 (3 years 3 months)

Oversaw the full planning and execution of 40+ large-scale international conferences, managing logistics for up to 1,400 attendees. Verified invoices exceeding €1.2 million annually and reduced billing discrepancies by 25%.

Event Management Logistics Coordination Cross Department Collaboration Financial Oversight Client Relations Supplier Relations

Event Coordinator

Madrid Marriott Auditorium Hotel & Conference Center

Oct 2018 - Mar 2019 (5 months)

Coordinated the planning and execution of large-scale international conferences, managing logistics and collaborating with hotel departments to maintain high service standards.

Event Coordination Logistics Client Relations Supplier Relations

Event Coordinator

Hotel Silken Puerta Madrid

Mar 2016 - Oct 2018 (2 years 7 months)

Collaborated with clients to understand event needs, managed event space reservations and group hotel bookings, and monitored the reservation process from inquiry to payment.

Client Consultation Event Planning Group Reservations Venue Booking Payment Oversight Guest Experience Logistics Coordination