Dmitry Lyapustin

Me in a nutshell:

• I am a product design lead with 17+ years of experience

• Hands-on craft + strategic leadership + analytical research expertise

• Dig combining qual and quant methods:

  • led moderated usability tests, A/B's in Braze, data analysis in Amplitude;

  • +77% subscription conversion and +205% YoY subscriber growth for a 30M-user international SaaS B2B2C platform in under a year;

  • 2.1 industry standard→4.5 stars in Google Play within 6 months

• Love product discoveries and optimisations, with 6+ years in startups, launched many MVPs 0 to 1 and scaled one to 1M+ installs

• Collaborative risk-taker, comfortable tackling ambiguity and taking products from concept to market/fit

• Humbly proud of my diverse, multi-platform, multichannel background (e.g., Nebula spanned across 7+ platforms) — can wear many hats

• …and happy to share my expertise with peers: built, scaled, and led design and small R&D teams before (ask me about the innovation lab at Zedge or the design team at Nebula)

Based in Italy, but am remote-first for more than two-thirds of my career.