Open to opportunities

divyank parashar

@divyankparashar

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Experienced CRM and email copywriter driving measurable engagement.

India

Message

What I'm looking for

I seek roles where I craft data-driven CRM and email campaigns, collaborate cross-functionally, and drive measurable engagement and growth in customer lifecycle marketing.

I am a results-driven CRM and email copywriter with experience crafting conversion-focused campaigns for global brands and startups. I specialize in Email, SMS, Push, In-App and Banner copy designed to drive welcome, retention, reactivation, cross-sell, and upsell flows.

At Parimatch I developed conversion-driven landing pages, press releases and cold call scripts, created TV ad scripts with top influencers, and ran A/B tests that increased email open rates by 25% and click-through rates by 3%. I was promoted for consistent results and cross-functional collaboration.

As a top-rated freelancer on Upwork I built B2B cold-email sequences across 15+ niches that booked over 10 meetings within 30 days, personalized outreach through targeted research, and optimized Amazon A+ Content and product descriptions to improve visibility and sales.

I also supported course launches and social growth for Creativehiveco, significantly boosting Instagram Reel engagement and producing SEO-optimized web copy and YouTube scripts. I bring a blend of creative storytelling, data-informed A/B testing, and hands-on marketing automation skills.

Experience

Work history, roles, and key accomplishments

Current

Freelance Copywriter

Current

Upwork

Aug 2022 - Present (3 years 1 month)

Top-rated freelance email copywriter and content strategist delivering B2B cold email campaigns, product listings and personalized outreach that resulted in multiple booked meetings and improved client conversions.

Copywriting Cold Outreach Personalization Content Strategy Amazon A+ Content Google Docs Notion

VIP CRM Copywriter

Parimatch

Apr 2023 - Jun 2025 (2 years 2 months)

Developed CRM copy (Email, SMS, Push, In-App, Banner) and conversion-driven landing pages, driving retention, reactivation and upsell flows; A/B tests increased email open rates by 25% and CTR by 3%.

Email Marketing A B Testing Campaign Management Marketing Automation

Social Media & Email Copywriter

Creativehiveco

Sep 2022 - Aug 2023 (11 months)

Produced social and email campaigns, SEO web copy, and video scripts that supported course launches and grew engagement—Instagram reel views rose from 1.3K to 18K (1235% increase).

Social Media Copy Video Scripts Content Strategy Community Engagement Canva Buffer