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Dinesh KumarDK
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Dinesh Kumar

@dineshkumar17

Senior Product Designer crafting end-to-end web, mobile, and Smart TV experiences for startups.

India
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What I'm looking for

I’m looking to own end-to-end product design with founders and engineering, shipping across platforms, validating through QA, and using AI-assisted prototyping to move faster—from discovery to delivery.

I’m a Senior Product Designer with 10+ years working inside startups, where I design, ship, and iterate on digital products across web, mobile, and Smart TV. I work directly with founders and engineering teams—keeping “no intermediary layer” between design and product decisions—so I can own the full design process from early discovery through handoff and QA. My work spans OTT streaming, telecom, fintech, and cybersecurity, and I’m comfortable making design decisions under real startup constraints.

I’ve contributed to products at different scales, including iReff (10M+ downloads) and Flixjini (2M+ monthly users), while maintaining shared interaction patterns and component documentation to speed up engineering handoffs. As the sole designer on Sardine Shield, I designed trust-first onboarding and new feature experiences for a live cybersecurity product, including white-label OTT deployment across 10+ partner products. I also use AI-assisted workflows in ideation and prototyping to accelerate exploration—so I can deliver production-ready UX faster and keep improving it with cross-functional partners.

Experience

Work history, roles, and key accomplishments

CL
Current

Senior Product Designer

Cheeni Labs Private Limited

Jan 2014 - Present (12 years 7 months)

Owned end-to-end product design across multiple production products, from discovery and user flows through delivery and QA. Worked directly with founders and engineering teams, including some HTML/CSS contributions, and used AI-assisted workflows for ideation and prototyping.

SC

Fintech Lead Designer

Sardine Shield Cybersecurity

Designed a fraud-protection cybersecurity experience where trust centered on requesting sensitive device permissions. As the sole designer from Cheeni Labs, collaborated with Sardine to deliver new feature designs, a first public marketing site, and an onboarding flow, using AI tools to explore and evaluate options faster.

FS

Lead Product Designer

Flixjini OTT Streaming

Led design for a unified content discovery experience across a fragmented OTT streaming landscape, adapting it for deployment across 10+ partner products. Delivered web, Android, iOS, and tablet experiences (search, content discovery, and a white-label partner dashboard) while maintaining shared design patterns and mentoring a junior designer.

Education

Degrees, certifications, and relevant coursework

Dinesh hasn't added their education

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Tech stack

Software and tools used professionally

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