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Debleena Maity

@debleenamaity

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Sr. Brand Content Writer crafting luxury SEO narratives that drive growth.

India

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What I'm looking for

I’m looking for a brand where I can create luxury, SEO-optimized content across web, social, and campaigns—collaborating cross-functionally, owning messaging consistency, and continuously improving engagement and search visibility.

I’m a dedicated luxury lifestyle content writer who creates compelling narratives that resonate with discerning audiences and support organizational growth. I bring a keen eye for detail to everything from websites and blogs to social media, emails, ads, and press releases.

In my current role as a Sr. Brand Content Writer at Italia Group, I craft written content across diverse marketing materials, optimize it through comprehensive keyword research, and conduct in-depth industry research to keep every piece accurate and relevant. I collaborate with Marketing, Design, and Product teams to align messaging with business objectives while adapting to different brand voices without losing consistency.

I also strengthen content quality through editing and proofreading for clarity, grammar, and brand standards. I help plan social media themes and videos, contribute creative ideas for content and campaigns, and support engagement by responding to reader inquiries promptly and effectively.

Before this, I worked as a Content Writer (Inhouse India), handling client relations, content strategy, and social media content. Earlier in my career, I moved into recruitment roles—working as an IT/Technical Recruiter and Recruiter/Marketer—where I built strong sourcing and client coordination skills that still inform how I manage projects and relationships today.

Experience

Work history, roles, and key accomplishments

Current

Sr. Brand Content Writer

Current

Italia Group

Oct 2023 - Present (2 years 9 months)

Created luxury lifestyle content for websites, blogs, social media, emails, product descriptions, press releases, video scripts, and ads. Performed keyword and industry research, collaborated with cross-functional teams to keep messaging consistent, and edited copy to ensure quality and brand standards.

Luxury Lifestyle Content Writing Keyword Research Industry Research Content Editing Social Media Content Creation Press Release Writing

Content Writer

Inhouse India

Mar 2021 - Sep 2023 (2 years 6 months)

Owned client relations and content strategy, including social media strategy and reviewing/editing articles to maintain quality. Developed content for brochures, websites, web sales, e-learning courses, blogs, and press releases while coordinating work for 20+ clients per month.

Client Relationship Management Social Media Strategy Content Editing Website Copywriting Brochure Writing E Learning Content Development Blog Writing Press Release Writing

US IT Recruiter

DISYS

Aug 2018 - Jul 2019 (11 months)

Worked as a US IT recruiter in the healthcare domain, engaging effectively with stakeholders and coordinating multiple priorities to achieve recruitment outcomes.

US IT Recruiting Recruitment coordination

Technical Recruiter/Marketer

SoftNice Private Limited

Nov 2017 - Jul 2018 (8 months)

Conducted IT recruitment using market understanding and sourcing strategies, including internet mining, job board posting, and networking in professional organizations.

IT Recruitment Employment Market Understanding Internet Mining Job Posting Professional Networking Candidate Outreach Market Research

IT Recruiter

Infoseum It Opc Private Limited

Feb 2017 - Jul 2017 (5 months)

Supported IT recruitment by conducting needs analysis and requirements definition, advising on sourcing strategies, and gathering requirements from US IT staffing companies across USA locations.

Needs Analysis Requirements Definition Recruitment Operations Requirement gathering