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Debadrita Choudhury

@debadritachoudhury

I build and scale global data, analytics, and AI capabilities that improve marketing, credit, and customer outcomes.

India
Message

What I'm looking for

I'm looking to partner with global organizations on high-value AI, GenAI, and analytics transformation—shaping strategy, operating models, and scalable solutions that create measurable business outcomes.

I've led data, analytics, and AI agendas at L'Oréal Group, Gain Theory/WPP, Genpact Digital, and Anheuser-Busch InBev across APAC, the Middle East, North Africa, and Europe.

At L'Oréal, I led Consumer and Media Analytics for SAPMENA, delivering GenAI, LLM, RAG, consumer intelligence, and marketing measurement initiatives. My work improved marketing ROI by 10–15%, increased higher-tier consumer engagement by about 20%, and improved conversion by about 35% through the Beauty Genius AI chatbot.

At Gain Theory, I owned the APAC analytics and AI portfolio with P&L accountability, built credit scorecards, economic loss forecasting, fraud detection, and marketing mix models, and drove more than 40% regional revenue growth within a year. I also established an APAC Analytics COE supporting executive client teams.

As an independent advisor, I assess and prioritize AI opportunities, shape AI roadmaps and operating models, and build practical agents with retrieval, guardrails, human review, and evaluation. Recent solutions include a claims-validation agent that automatically cleared 73% of 480 claims with zero incorrect rejections.

Experience

Work history, roles, and key accomplishments

BM
Current

Part-time Independent Advisor & Consultant

BlueMonarch Management

Feb 2026 - Present (7 months)

Run end-to-end AI opportunity assessments and advise global enterprises on AI strategy and GenAI adoption. Build and deploy AI agents for various use cases.

Gain Theory, WPP logoGW

Partner – Marketing Analytics, APAC

Gain Theory, WPP

Apr 2022 - Dec 2023 (1 year 8 months)

Headed business growth for APAC with a strategic focus on Data Science, Analytics, and AI capabilities for BFSI, CPG, and retail clients. Owned the regional analytics and AI portfolio with full P&L accountability.

Education

Degrees, certifications, and relevant coursework

INSEAD logoIN

INSEAD

Women Leadership Program, Leadership

2023 - 2023

Completed the Women Leadership Program at INSEAD in 2023.

Indian Institute of Technology, Kanpur logoIK

Indian Institute of Technology, Kanpur

Master of Science, Statistics

2003 - 2005

M.S. in Statistics from the Indian Institute of Technology, Kanpur from 2003 to 2005.

London School of Economics and Political Science logoLS

London School of Economics and Political Science

Master of Science, Financial Risk & Stochastics

Grade: Merit

M.S. in Financial Risk & Stochastics, Merit Holder from 2005-2006.

Tech stack

Software and tools used professionally

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