Dayana Vera
@dayanavera
I build artist release strategies, digital campaigns, and streaming audiences.
United StatesWhat I'm looking for
I'm building artist discovery, content strategy, and digital marketing at Dimmster, an independent music platform for emerging talent. I produce live sessions, interviews, playlists, and social content from talent outreach through release scheduling and promotion.
I've grown Dimmster's YouTube community to 4.47K+ subscribers, with its top live session generating 16K+ views. I also curate 42 public Spotify playlists, including a top playlist with 2.1K+ followers, using audience trends and music-discovery research to identify emerging artists.
Previously, I supported four Warner Music Latina-signed artists at Mono Records and coordinated approximately 20 releases across artist deliverables, digital assets, content schedules, and label teams. At Stroomar and Mplus Media, I built release workflows, managed digital distribution, curated playlists, and oversaw a 500+ track catalog across virtual artists.
I'm bilingual in English and Spanish, bringing hands-on artist operations together with data-driven strategy across streaming, social media, playlists, and digital content.
Experience
Work history, roles, and key accomplishments
Creative Producer & Artist Marketing Lead
DIMMSTER
Jan 2023 - Present (3 years 7 months)
Lead artist discovery, content strategy, and digital marketing for an independent music platform. Produce artist content end-to-end and develop digital strategy across YouTube, social media, email, and streaming platforms.
Education
Degrees, certifications, and relevant coursework
Berklee College of Music
Specialization, Music Business
Completed the Music Business Specialization through Coursera, covering key aspects of the music industry.
Miami Dade College
Bachelor of Business Administration, Business Management
Activities and societies: Dean's List Honoree, 2020–2022
Earned a Bachelor of Business Administration in Business Management, with Dean's List honors from 2020 to 2022.
Miami Dade College
Specialist, Digital Marketing
Completed a Digital Marketing Specialist program covering content, email, inbound, and social media marketing.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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