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Zachary Meegan

@zacharymeegan

Music marketing specialist scaling emerging artists through creator-driven short-form campaigns.

United States
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What I'm looking for

I seek roles where I can run creator-driven music campaigns, leverage trend insights, collaborate with artists/creators, and drive measurable streaming and engagement growth.

I am a music marketing and promotion specialist with over 10 years of experience discovering, promoting, and scaling emerging music across creator-driven platforms. I founded and grew a digital music promotion brand that reached over 500,000 followers and generated millions of views through short-form content and creator collaborations.

My work centers on building structured promotion pipelines, trend analysis, and creator ecosystem strategies across TikTok, YouTube, Instagram, and other platforms. I design campaign briefs, match songs to promotional resources, and develop incentive-based programs to maximize engagement and reach.

I collect and analyze performance data, creator feedback, and audience response to iterate promotional approaches based on engagement metrics and algorithm behavior. I collaborate with artists, labels, creators, and partners to execute coordinated campaigns and manage analytics reporting to guide future promotion decisions.

With a background in graphic design and hands-on experience with video editing and AI-assisted content tools, I combine creative production skills with analytics and community management to deliver measurable growth for music campaigns.

Experience

Work history, roles, and key accomplishments

GE
Current

Music Marketing Director

Ghost Killer Entertainment

Jan 2014 - Present (12 years)

Founded and led a digital music promotion brand, discovering and scaling emerging music across creator-driven platforms and generating millions of short-form views through creator collaborations and incentive campaigns.

Education

Degrees, certifications, and relevant coursework

Hennepin Technical College logoHC

Hennepin Technical College

Associate Degree, Graphic Design

2013 - 2017

Activities and societies: SkillsUSA State Champion in Graphic Design; designed promotional graphics and digital assets for musicians and brands.

Completed an Associate Degree in Graphic Design with coursework and practical projects in visual design and digital asset creation.

Tech stack

Software and tools used professionally

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Zachary Meegan - Music Marketing Director - Ghost Killer Entertainment | Himalayas