Open to opportunities

David Ntong

@davidntong

Message

Brand and business strategist driving growth through storytelling, positioning, and integrated campaigns.

Nigeria

Message

What I'm looking for

I seek strategic roles where I can lead brand positioning, drive integrated campaigns, collaborate cross-functionally, and deliver measurable growth in a progressive, creative environment.

I am a detail-oriented brand and business strategist with extensive experience developing and executing brand strategies for blue-chip clients across Nigeria. I combine creative storytelling, competitive analysis, and strategic planning to position brands for growth and stronger market relevance.

My background spans brand strategy, creative direction, campaign management, and project execution for clients such as Access Bank, Toyota by CFAO, Johnnie Walker Black Label, CHI-Hollandia, First Bank, MTN Nigeria, Cadbury, Guinness Nigeria, Propel Sports Africa, and Lanre Shittu Motors.

I have managed end-to-end launches and repositioning efforts, overseen market research and consumer insights, and led cross-functional teams to deliver measurable business outcomes. I frequently collaborate with designers, copywriters, agencies, and senior management to produce cohesive brand experiences.

I bring strong event management, client relations, and leadership capabilities, and I am committed to delivering strategic, insight-driven campaigns that increase engagement, market share, and customer loyalty.

Experience

Work history, roles, and key accomplishments

Current

Brand Strategist

Current

Insight Redefini

Spearheaded development and execution of brand strategies for blue-chip clients, driving market share growth and delivering integrated campaigns across multiple categories including FMCG, finance, automotive and telecoms.

Brand Strategy Market Research Campaign Management Creative Direction Stakeholder Management Consumer Insights Project Management

Brand Strategist (External)

AG Mortgage Bank Plc

Jan 2022 - Dec 2024 (2 years 11 months)

Advised on brand-building initiatives, conducted competitive analysis and collaborated with creative teams to develop visuals and messaging for campaigns that improved market positioning.

Competitive Analysis Product Positioning Creative Direction Press Release Writing Strategic Planning Stakeholder Management Agency Management

Brand Manager (External)

Ibom Air

Jan 2022 - Dec 2024 (2 years 11 months)

Prepared business and creative execution strategies for anniversary campaigns, led creation of marketing materials and collaborated with creative teams to enhance brand recognition and engagement.

Brand Management Content Creation Market Research Campaign Management Client Relationship Management Event Planning Team Collaboration

News Department Producer

Nigerian Television Authority

Jan 2021 - Dec 2021 (11 months)

Developed a multi-format campaign film for the 35th anniversary of Akwa Ibom State and contributed to news content production during NYSC service, enhancing storytelling and campaign impact.

Storytelling Content Development Research

Talent Manager

Torn Veil Music

Jan 2017 - Dec 2020 (3 years 11 months)

Managed artist bookings, negotiated contracts and coordinated communications to grow client visibility across podcasts, radio and TV, improving brand awareness and partnership outcomes.

Talent Management Contract Negotiation Media Relations Partnership Development Communication Event Coordination

Education

Degrees, certifications, and relevant coursework

Lagos Business School

Master of Business Administration, Marketing/Business Strategy

Pursuing MBA in Marketing/Business Strategy with an expected completion in 2025.

Nigerian Law School

Legal Practice

2020 -

Attended the Nigerian Law School for professional legal training following completion of LL.B studies.

University of Abuja

Bachelor of Laws, Law

2012 - 2019

Activities and societies: Contributed to content creation for websites and social media; collaborated with creative teams on logos, packaging and advertising.

Completed undergraduate Bachelor of Laws studies at the University of Abuja between 2012 and 2019.

Institute of Chartered Secretaries and Administrators of Nigeria

Corporate & Professional Governance

Activities and societies: Attended courses in Corporate Law Practice, Property Law Practice, Criminal Litigation, Civil Litigation and Professional Ethics.

Completed relevant professional courses including Corporate Law Practice, Property Law Practice and Professional Ethics & Skills.