At IPXS, I lead product strategy, systems architecture, experience design, and creative production across the studio and confidential client engagements. I carry products from thesis and data model through interfaces, deployment, and commercialization, with human review and release authority.
I architect multi-agent workflows that connect discovery, research, client operations, production, independent review, approvals, and delivery. My approach includes evidence, escalation, and recovery at key review gates.
I created Pri$$y Vandro$$ and her connected experiences, including Kujenga, immersive worlds, Signal case studies, and the Orbit music catalog. These projects bring together character, music, visual identity, and interactive worlds.
My creative foundation spans more than 20 years in entertainment and production, including work as a producer, filmmaker, writer, cinematographer, editor, audio engineer, and creative director. Selected work and campaigns are connected to Netflix, Red Bull, Pabst Blue Ribbon, Rolling Loud, Death Row Records, Delicious Vinyl, Tubi, and Roku.

