Open to opportunities

Daniel Marinheira Canete

@danielmarinheiracane

Message

Entrepreneur and consultant focused on sustainable business solutions.

Portugal

Message

What I'm looking for

I seek opportunities that allow me to leverage my entrepreneurial skills in impactful projects, fostering collaboration and innovation.

With over 14 years of corporate experience, I transitioned into entrepreneurship, where I now develop innovative projects and provide consulting services in management, strategic planning, and communication. My focus is on achieving sustainable results that positively impact local communities.

As the founder of Solidfortune, Lda., I successfully transformed a rural plot into an urban project, overseeing all aspects from legalization to marketing. My role as Communication Manager at Surf2Smile involved crafting strategies that enhanced brand visibility and client engagement. Additionally, I built Zero Healthy Food from the ground up, establishing a strong market presence and financial sustainability.

My previous experience includes managing digital strategies for high-profile clients at Publicis One and providing financial consulting services to SMEs. I hold an Executive Master in Digital Marketing and a degree in Economics, equipping me with a robust skill set to drive business success.

Experience

Work history, roles, and key accomplishments

Current

Founder

Current

Solidfortune, Lda.

Jan 2020 - Present (5 years 7 months)

Led a successful real estate project, transforming a rural plot into an urban one, managing the entire process of legalization, subdivision, and marketing. Coordinated multidisciplinary teams, including architects, engineers, and legal entities, ensuring efficient execution and delivery within set deadlines and budgets.

Real Estate Development Project Management Team Coordination Legal Compliance Budget Management Urban Planning

Current

Communication Manager

Current

Surf2Smile

Jan 2020 - Present (5 years 7 months)

Developed and implemented communication strategies to promote a surf school in the West region, increasing brand visibility and attracting new clients. Strengthened Surf2Smile’s integration into the local area.

Communication Strategy Public Relations Marketing Campaigns

Current

Founder and Project Manager

Current

Zero Healthy Food

Jan 2020 - Present (5 years 7 months)

Built a business from scratch, from creating the business plan to operational execution, defining a clear market positioning strategy and financial sustainability. Led the brand development, including visual identity, marketing strategy, and establishment of strategic partnerships.

Business Development Project Management Business Planning Brand Development Marketing Strategy Partnership Development

Digital Account Manager

Publicis One

Jan 2014 - Present (11 years 7 months)

Oversaw project management and execution of digital strategies for clients including Banco Millennium Atlantico, Nescafé, and Heineken. Managed client relationships and ensured successful delivery of digital marketing initiatives.

Digital Marketing Project Management Client Relationship Management Digital Strategy Campaign Execution Account Management

Financial Advisor

Linha Recta

Jan 2011 - Present (14 years 7 months)

Provided financial consulting services to SMEs, offering strategic advisory and accounting support. Assisted clients in optimizing financial performance and ensuring compliance.

Financial Consulting Strategic Advisory Accounting Support SME Consulting Financial Analysis

Financial Analyst

Philip Morris International

Jan 2010 - Present (15 years 7 months)

Managed tax and statutory accounts, ensuring compliance with SNC-U.S.GAAP standards. Performed financial analysis and reporting to support corporate objectives.

Tax Management Financial Compliance Financial Reporting Data Analysis

Financial Consultant

ABS Consultoria

Jan 2006 - Present (19 years 7 months)

Developed and implemented internal management systems and cost control mechanisms for clients including Parmalat, SATA airlines, Hospital de São João, and PT Comunicações. Streamlined operational processes to enhance efficiency and reduce expenditures.

Cost Control Process Improvement Financial Consulting System Implementation

Education

Degrees, certifications, and relevant coursework

IPAM – The Marketing School

Executive Master, Digital Marketing

2014 - 2015

Completed an Executive Master's program focusing on Digital Marketing. Acquired advanced knowledge and skills in digital strategy, online advertising, and analytics.

NOVA - School of Business and Economics

Degree, Economics

2001 - 2006

Obtained a Degree in Economics, gaining a strong foundation in economic principles, financial analysis, and market dynamics. Developed analytical and problem-solving skills applicable to business environments.

Copenhagen Business School

Exchange Program, Business

2004 - 2004

Participated in the Erasmus Exchange Program, broadening academic and cultural perspectives. Engaged in coursework at an international business school.