Danielle Anderson
@danielleanderson
Experienced sales and Marketing professional with a demonstrated history of working across a number of industries.
United StatesWhat I'm looking for
As a seasoned marketing professional, I have a proven track record of driving successful digital marketing initiatives and managing high-performing teams. Currently, I serve as the Chief Operating Officer at Upward Bounds Behavioral Health Center, where I oversee day-to-day operations and collaborate closely with the CEO to ensure the execution of key initiatives. My experience spans various roles, including Digital Marketing Manager at Salesforce, where I managed multi-million dollar budgets and optimized global campaigns.
Throughout my career, I have demonstrated my ability to analyze data and leverage insights to enhance marketing strategies. My previous role as a Business Development Manager at WONGDOODY allowed me to hone my skills in stakeholder management and cross-collaboration, ensuring that projects were delivered on time and met client expectations. I am passionate about staying ahead of industry trends and continuously improving processes to drive brand safety and growth.
Experience
Work history, roles, and key accomplishments
Chief Operating Officer
Upward Bounds Behavioral Health Center
Sep 2023 - Present (2 years 10 months)
Manage day-to-day execution of activities across key initiatives, collaborating with the CEO and ensuring brand safety. Responsible for reporting, analysis of campaigns, and managing budgets and marketing operations.
Digital Marketing Manager
Salesforce
Nov 2022 - Feb 2023 (3 months)
Oversee daily digital marketing activities for global initiatives, collaborating with advertising partners to optimize campaigns. Manage significant budgets and present campaign reports to leadership.
Business Development Manager
WONGDOODY
Oct 2021 - Jun 2022 (8 months)
Manage marketing project management software and oversee proposal submissions. Define project scope and collaborate across teams to ensure timely delivery of proposals in the Financial and Healthcare sectors.
Product Owner
Fingerpaint Marketing
May 2021 - Oct 2021 (5 months)
Managed the Jira backlog and prioritized web development tasks. Created functional requirement documents and coordinated with teams to ensure project completion.
Digital Marketing Strategist and Copywriter
The Shift Network
Jan 2019 - Feb 2021 (2 years 1 month)
Executed digital marketing strategies including SEO/SEM and social media campaigns. Measured campaign performance and collaborated with teams to enhance user experience.
Project Manager
Sinclair Social
Jun 2018 - Sep 2020 (2 years 3 months)
Planned and implemented projects, managing budgets and resources. Developed benchmarks for success and presented progress reports to stakeholders.
Education
Degrees, certifications, and relevant coursework
Michigan State University
Bachelor of Arts, Political Science
Studied Political Science with a focus on Prelaw, gaining foundational knowledge in political systems, legal principles, and critical thinking skills.
Maryland University of Integrative Health
Master of Arts, Integrative Health Practices
2018 - 2020
Completed the majority of credit hours towards a Master of Arts in Integrative Health Practices, focusing on holistic health approaches and wellness strategies.
Availability
Location
United StatesAuthorized to work in
Salary expectations
Job categories
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