At GameOn Entertainment, I spearheaded the end-to-end development of GameOn Live, a casual match-based fantasy game using Web3 elements. I worked with cross-functional teams on product vision, goals, and KPIs, and designed onboarding experiences to improve player retention and engagement.
As a consultant to clients including LyraGuild, WildMavins, Music Battles, and YOOM, I provide product leadership and hands-on support from concept to MVP. My work includes scoping MVPs, shaping go-to-market strategy, and helping teams prioritize roadmaps and manage risk.
At Eiratech Robotics, I led the UI/UX redesign of the Eira-robotics warehouse management system. I developed prototypes and user flows, and introduced gamified elements to support user engagement and adoption.
At Pulse College, I teach Game Theory and Interactive Design and mentor student game development teams. I also lead games and game developers at Dublin ComicCon, organizing game-related activities and supporting indie and student teams as they present their work.
