Carmel Lujan
@carmellujan
I coordinate agency programs, client deliverables, research, and advertising campaigns.
What I'm looking for
At The Data Council, a division of SPINS LLC, I supported Whole Foods Market through day-to-day program management, research projects, status reports, meeting recaps, budget tracking, and on-time deliverables.
I've also managed social media for a school board campaign, sold tailored multimedia advertising at The University Star, and contributed consumer research and creative briefs through the American Advertising Federation. I bring experience in client communication, project coordination, advertising research, and digital marketing, and I'm seeking to grow in the advertising industry.
Experience
Work history, roles, and key accomplishments
Account Coordinator, Agency
Apr 2022 - Dec 2025 (3 years 8 months)
Whole Foods Market rep
* Provide support for the agency and/or client with day-to-day program management, research projects, status reports, meeting recaps, and budget tracking.
* Perform project management duties for program execution to ensure deliverables are consistently completed on time.
* Support agency partners with the facilitation of deliverables and updates.
* Communicate and interact e
Social Media Coordinator
Mar 2020 - May 2022 (2 years 2 months)
• Generate, edit, publish and share engaging content (original text, photos, videos and news)
• Measure social media traffic
• Facilitate online conversations with voters and respond to queries
• Report on online reviews and feedback from voters
• Develop an optimal posting schedule, and voter engagement metrics
• Oversee social media accounts’ layout
• Approached new local businesses to sell tailored multimedia ad space placement.
• Developed and maintained strong relationships with multiple diverse local businesses.
• Clients include: The Lyndon @ Springtown and Haven @ Thorpe Lane
• Coordinated with creative services director, engagement directors, and digital product developer
to ensure deliverables are imputed into our systems fo
• Helped build, execute, and analyze quantitative and qualitative research.
• This research led my team to identify relevant cultural trends and how they reflect where our brand fits into the consumers lifestyle.
• Through working with my team, we collaboratively wrote a creative brief to direct the creative team and ensure the target consumer is the key demographic that is market towards.
• The e
• Develop partnerships with local apartment complexes through digital marketing tactics
• Contact potential clients to organize meetings for the CEO to meet with community directors
• Set-up vendor request forms and follow through with all entry processes
Education
Degrees, certifications, and relevant coursework
Texas State University
Bachelor of Science - BS, Advertising
2017 - 2019
Texas State University
Bachelor of Science, Advertising
2017 - 2019
Pursued a Bachelor of Science in Advertising, focusing on advertising and mass communication. Developed skills in sales, public speaking, and project management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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