Open to opportunities

Carlos Arthuri

@carlosarthuri

Message

I turn email, SMS, and WhatsApp into revenue channels for DTC and online education brands.

Brazil

Message

What I'm looking for

I'm looking to help DTC and online education brands turn owned channels into meaningful revenue through email, SMS, WhatsApp, funnels, sales pages, and stronger offer positioning.

I've written direct-response email, SMS, and WhatsApp campaigns for e-commerce and online education operations in the US and Brazil, contributing to more than $1.2M in tracked revenue.

My owned-channel work has driven consistent five-figure USD months without additional ad spend. I build cart-recovery and post-purchase flows designed to turn attention into revenue.

I've rewritten sales pages and VSL scripts across health, food, and education, and I work directly with founders on offer positioning—not just page copy.

Alongside my copywriting work, I'm a partner at Megumi LTDA and am completing a Psychology degree.

Experience

Work history, roles, and key accomplishments

Current

Sócio

Current

Megumi LTDA

Mar 2026 - Present (5 months)

Partner at Megumi LTDA, contributing to business operations and project management.

Copywriting Gestão de Projetos

Current

Direct Response Copywriter

Current

Freelance

Jan 2023 - Present (3 years 7 months)

Direct response copy for e-commerce and online education operations in the US and Brazil.

• 3+ years writing email, SMS and WhatsApp campaigns as the primary revenue channel
• Copy and funnel work contributing to $1.2M+ in tracked revenue
• Drove consistent five-figure months (USD) through owned channels alone, with no additional ad spend
• Built cart recovery and post-purchase flows for an

Copywriting