Camila Santiago
@camilasantiago
Mindfulness mentor and wellness strategist blending contemplative practice with B2B leadership outcomes.
What I'm looking for
I’m a Mindfulness Mentor, Meditation Teacher, and Wellness Strategist with 10+ years of personal practice and 5+ years of corporate B2B marketing background across fintech and Web3. I’m certified by Jack Kornfield and Tara Brach (Banyan) and a 200HR Yoga Teacher (House of Om), and I use that foundation to design grounded, emotionally safe learning environments for leaders.
As Founder of The Grounded Way, I build psychologically safe, professionally structured mindfulness-based stress reduction programs for founders and senior corporate teams—known for precision, warmth, and results that extend beyond the session. I also lead growth with B2B sales-funnel building, ICP definition, pipeline management, and organic LinkedIn thought leadership—earning recognition as #2 Workplace Wellbeing Voice and Top 100 LinkedIn Women Voices in Luxembourg.
Experience
Work history, roles, and key accomplishments
Co-founder & Retreat Facilitator
The Grounded Retreats
Apr 2026 - Present (2 months)
Co-founded The Grounded Retreats in Bali and designed immersive leadership retreat programs combining mindfulness, yoga, and digital detox for individuals and corporate teams. Owned retreat offering development including B2B positioning, pricing, and client acquisition strategy.
Founder & Mindfulness Mentor
The Grounded Way
Dec 2025 - Present (6 months)
Designed and delivered mindfulness-based stress reduction workshops for founders and senior professionals, improving reported anxiety/burnout symptoms and mental clarity. Built a B2B sales funnel from scratch, securing 5 clients and 3 international partnerships, and grew LinkedIn impressions to 37K+ with 836% content visibility growth in 4 months.
Content Marketing Manager
Mercuryo
Mar 2024 - Oct 2025 (1 year 7 months)
Led go-to-market and B2B content strategy for Mercuryo’s crypto debit card launch with Mastercard and Ledger, earning widespread organic coverage (e.g., Decrypt, CoinTelegraph) and influencer amplification. Built launch and event content plans (Big Time Summit), grew the first LinkedIn newsletter from 0 to 6,900+ subscribers and increased engagement from 2.5% to 4%, supporting board-level and All
Senior Content Writer
BeInCrypto
Nov 2022 - Nov 2023 (1 year)
Produced high-performing editorial and thought leadership content generating up to 45,000+ views per article. Ghostwrote CEO opinion/leadership posts and managed content initiatives across editorial, social, and thought leadership channels for a global crypto media brand.
Content Marketing Manager
PagBrasil
Nov 2021 - Nov 2022 (1 year)
Led content strategy and editorial planning across PagBrasil’s digital channels, reducing content production time by 50% through workflow optimization. Partnered with leadership and cross-functional teams to support marketing and growth objectives.
Education
Degrees, certifications, and relevant coursework
Universidade Federal Rural do Rio de Janeiro
Bachelor's Degree, Business Administration & Economics
Earned a Bachelor's degree in Business Administration & Economics from Universidade Federal Rural do Rio de Janeiro.
Availability
Location
Authorized to work in
Website
thegroundedway.lifeJob categories
Skills
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