Open to opportunities

Bridget McLaughlin

@bridgetmclaughlin

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Strategic Community Manager with expertise in digital marketing.

United States

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What I'm looking for

I seek a dynamic role where I can leverage my community management skills to drive engagement and growth in a collaborative environment.

I am a strategic and impact-driven Community Manager with three years of experience in building and energizing digital communities for iconic global brands like Cinnabon and Auntie Anne's. My expertise lies in transforming engagement into measurable growth through compelling content and seamless cross-functional collaboration.

At Be The Change Revolutions, I manage the day-to-day logistics of high-profile communities, ensuring they thrive through proactive leadership and sharp copywriting. I have successfully executed digital campaigns across multiple platforms, including LinkedIn, Instagram, and Facebook, while leveraging tools like Sprout and Google Ads to track engagement KPIs and deliver actionable reports.

My background in digital content strategy, combined with certifications as a Meta Certified Community Manager and Sprout Certified, equips me with the skills to create engaging content and foster meaningful participation within online communities. I am passionate about connecting brands with their audiences and driving impactful engagement.

Experience

Work history, roles, and key accomplishments

Current

Community Manager

Current

Be The Change Revolutions

Jan 2023 - Present (2 years 4 months)

Strategic and impact-driven Community Manager with 3 years of experience building and energizing digital communities for iconic global brands. Managed logistics, created content, and executed digital campaigns across multiple platforms. Known for proactive leadership and real-time problem-solving to keep communities thriving.

Community Management Content Creation Digital Marketing Social Media Management Copywriting Google Ads Sprout Social Cross Functional Collaboration

Digital Content Strategist

Dorner Plastic Surgery

Apr 2022 - Jan 2023 (9 months)

Executed digital content strategies across community platforms for educational and promotional purposes. Created video, graphic, and written content while monitoring discussions to ensure a positive member experience. Managed brand partnerships and maintained an annual content calendar.

Content Strategy Video Production Graphic Design Community Engagement Brand Partnerships TikTok Instagram

Education

Degrees, certifications, and relevant coursework

Kent State University

Bachelor of Applied Arts, Applied Communications

2010 - 2013

Studied Applied Communications, focusing on effective communication strategies and practices in various contexts. Developed skills in digital marketing, community engagement, and content creation.