At GIM-UEMOA, I develop communication strategies for product launches including GIMpay, GIM-Reward, GIM-Connect, and GIM-Trilogie. I also plan digital campaigns and report on their performance.
As a Program Communication Consultant, I evaluated communication tools, prepared strategic recommendations, and designed communication strategies for institutional projects. I also supported national teams through training in digital communication.
My work as a Community Manager on campaigns including C’est La Vie, Hello Ado, and Jeunes en Vigie included editorial planning, campaign reporting, and photo and video production. Earlier, as a journalist, I covered events, conducted interviews, and produced articles and investigative reports.
