Bermet Koshoeva

Working with founders and digital businesses on:

• market strategy
• unit economics
• product structure
• growth hypotheses
• business model design

Worked as CPO & Co-Founder at o-nion.

• Consulting and coaching local entrepreneurs and SMEs on the topic of marketing strategy building and launching online sales in e-commerce. Focusing on readjusting or/and building new business development models for customers to switch to online sales.
• Public Speaking: 6 pieces of training on marketing and E-commerce for development projects, 5+ guest or keynote speaker in local networking an

• Launching several private label brands, sourced in China through Alibaba and sold in the US on Amazon.com. Average ROI on products 180%, with a profit margin over 45%.
• Working on market analysis, strategy building, brand management, marketing, customer relations, procurement, Advertising PPC campaigns, etc.
• Platforms: Amazon.com, Alibaba.com. Shopify.com, Tilda.com

Head of Creative Business department
developing program curriculum and course syllabuses:
- Marketing
- Digital Marketing
- E-commerce
- Brand Management
- Capstone Project: market research
- Diploma Project: business plan

• Instructor in School of Entrepreneurship and Business Administration.
• Developed curriculum and prepared teaching materials and outlines for courses.
• Supervising 3 Senior Thesis projects(9 students).
• Organized real-life industry projects for students, where students developed marketing strategies for local companies (50+ projects).
• Taught courses: Intro to Marketing, Digital Market

Marketing strategic planning for in-house and partner projects:
• Project: ETS. The ongoing project of developing the current ETS (Eurasian Trade System) commodity exchange from the local level with a few commodities, to the regional commodity exchange, trading all commodities in the region: grains, sugar, metals, oil, energy, etc. Developing product and service mix for ETS with unit economics.

Market research: Involved in conceptualizing research and data collection on "NTFP
product innovation development by Kyrgyz SMEs."
Tasks: market tours, developing product database, conducting interviews with 9 enterprises NTFP processors.
Research area: value chains, product innovation

Internship in F’SAGRI – French South African Agricultural Institute, which is operating in the University of Fort-Hare in Alice, South Africa. Main duties to make a broad deep analysis of value chain complex called Agripark, which includes 4 farming cooperatives. These coops form a value chain in the production of agricultural products. Research on obstacles of creating agricultural value-added pr

Group work research trip to Thailand, Phetchabun Province.
Topic: In the absence of land rights
– A story of dynamics in the Hmong village Ban Huai Nam Khao

• Building marketing strategy of Wi-Fi hotspots startup, developing new brand launching on market. Product management on all levels. Marketing and business strategy development, including unit economics and partner relations.

Marketing Consultations for local SME organizations in Bishkek
- restaurant chain (3 different brands)
- IT startups

Including:
- retail marketing
- strategic marketing
- digital marketing
- SMM
- budget planning
- product marketing

• Working as a communication strategy specialist and public affairs in engagement in the local social community.
• Projects as part of Corporate Social Responsibility of the company and grassroots projects.
• Writing speeches for a spokesperson, PR articles, and Media Relations
• Conducting Brand Promo actions campaigns: launch, controlling and reporting
• Presenting and hosting Plant tours a

Brand promo campaigns. Adaptation of advertisement materials (TV commercials, Key Visuals), SAP System, all invoices, payments and legal works. Monthly reports on market analysis (implementation, market share, demand) to HQ.

Completed the second year of the AgrisMundus joint degree program at SupAgro Montpellier, focusing on agricultural business and management. Studied markets, organizations, quality, and services for southern agricultures.

2-year joint degree master program in agricultural development - AgrisMundus, awarded the scholarship by
European Commission.
M2 year - SupAgro Montpellier, Department MOQUAS (Markets, Organisation, Quality, Services for South
countries Agricultures) program. Courses:
• Understanding of small-scale farm in systematic approach
• Understanding and work with agricultural and rural organizations
•

2-year joint degree master program in agricultural development - AgrisMundus, awarded the scholarship by
European Commission.

M1 year - the University of Copenhagen, Faculty of Agricultural Development.
Courses:
- Agricultural Value Chains,
- Environmental Impact Assessment,
- Rural Livelihoods and Natural Resource Governance,
- Sustainable Agricultural Deve

Activities and societies: SLUSE field group internship in Thailand

Pursued a Master of Science in Sustainable Development in Agriculture as part of the AgrisMundus joint degree program, awarded a scholarship by the European Commission. Completed the first year at the University of Copenhagen, focusing on agricultural value chains, rural livelihoods, and sustainable development.

Economics and Administrative Sciences Faculty Management Department (Business Administration) Language of Education: English
Courses: Management, Marketing, Consumer Behavior, Public Personnel Management, Accounting, Finance, International Business, Strategic Management, Operational Management, Supply Chain Management, HRM.