Hi everyone, my name is Benjamin, and I'm a Graphic Designer currently based in Lambaré, Paraguay, in South America.
I have over 16 years of experience in graphic design, with 9 of those years focused on advertising in renowned agencies. Throughout my career, I have worked in both small and large multidisciplinary teams, and I have also taken on leadership roles.
As a creative designer, I handle advertising campaigns for prominent brands from concept to completion. This involves working on the overall ideas, key visuals, and even taking on the role of an art director. Being part of the advertising industry has taught me the importance of continuous learning and keeping up with the latest trends. Consequently, I have developed skills in video editing and motion graphics.
I have a deep passion for branding and visual identity. I have worked on a diverse range of projects, including small startups, real estate, and product branding. Additionally, I had the opportunity to create a brand for the National Census of 2022 in Paraguay.
My professional journey began as a developer, working on old-school websites, before transitioning into design. Consequently, I have gained extensive experience with Agile methodologies and can read and understand code from various frameworks. I am also proficient in coding HTML/CSS and have a basic understanding of JavaScript.
This diverse background makes me a valuable asset for UX/UI projects. I am able to think from both a developer's and a designer's perspective simultaneously, often acting as an interpreter between the two. Combining my advertising background with UX strategies, I understand the importance of user-centric design and can effectively leverage my graphic design and branding experience to create visually appealing interfaces with well-crafted typography, layouts, libraries, and assets.
You can check my personal website blanco.studio to see some of my latest works. If you're interested in working together, please feel free to send me a DM. I'm looking forward to connecting with you all and creating some amazing designs together!