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Bekah RBR
Open to opportunities

Bekah R

@bekahr

Results-driven business leader who launches and scales consumer brands with operational and financial expertise.

United States
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What I'm looking for

I seek leadership roles where I can scale mission-driven consumer or tech businesses, own operations and finance, build teams, and drive sustainable growth.

I am a results-driven business leader with extensive experience launching and scaling consumer-packaged brands and fintech products. I collaborate cross-functionally to build products and operations that resonate with customers while maintaining strong investor and partner relationships.

As CoFounder and Finance Manager at a fintech SaaS, I supported fundraising, investor relations, accounting and operations, contributing to a top-ranked Crowdfunder campaign with $7M+ in commitments. As COO and Director of Wholesale for a plant-based CPG, I led commercial kitchen design, sales strategy, recruitment, and financial management while relocating and relaunching the business.

My work as a plant-based chef, recipe developer and food stylist complements my CPG and wholesale expertise, enabling successful product launches, marketing content creation, and tailored culinary solutions for clients. I apply a solution-oriented mindset, strong organizational skills, and a collaborative leadership style to complex, fast-moving environments.

I draw on a diverse background in athletics, hospitality, events and design to build inclusive team cultures and practical cost-saving strategies—achieving measurable results like 139% wholesale growth, 340% increase in new accounts, 27% shipping cost reduction and 30% lower ingredient cost per pound.

Experience

Work history, roles, and key accomplishments

SC

COO, Director of Wholesale

SriMu Plant Based Cheese

Sep 2019 - Sep 2023 (4 years)

Launched and scaled a plant-based CPG brand, driving 139% wholesale sales growth and 340% increase in new accounts while reducing shipping costs 27% and cashew cost per pound 30%.

OG

Restaurant & Event Manager

Oasis Bar & Grill

Sep 2007 - Feb 2011 (3 years 5 months)

Managed a 50-table fine dining restaurant overseeing schedules, seasonal menus, vendor relationships and design of indoor/outdoor event spaces to drive operations and guest experience.

Education

Degrees, certifications, and relevant coursework

PK

Plantlab Culinary School - Matthew Kenney

Certificate, Culinary Arts

Completed training in raw desserts focusing on plant-based pastry techniques and presentation.

TU

T. Colin Campbell Center for Nutrition Studies, Cornell University

Certificate, Nutrition

Completed online coursework in plant-based nutrition covering evidence-based dietary principles and applications.

San Diego State University logoSU

San Diego State University

Bachelor of Science, Business Management

Activities and societies: Division I NCAA swimming and water polo; All-American and team captain

Earned a Bachelor of Science in Business Management with coursework preparing for leadership and operations roles.

Rouxbe Culinary School logoRS

Rouxbe Culinary School

Certificate, Culinary Arts

Completed professional training in plant-based cuisine and vegan desserts with emphasis on technique and recipe development.

Tech stack

Software and tools used professionally

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