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Bassma Atif

@bassmaatif

Telecommunications engineer at LATRO and Vodafone Egypt, supporting VAS platforms and leading USSD and messaging system design.

Egypt
Message

At LATRO - MANAGED SERVICES - REMOTE, I managed SMSC, USSD, Subscription Manager and FLYTXT systems. I supported business continuity on FLYTXT by resolving issues with broadcasts, campaigns and BI reports, and improved monitoring and alarms across FLYTXT containers.

At VODAFONE EGYPT, I led technical design for USSD and messaging systems and launched national-scale ATL promotions and product price adjustments. I also supported release management and operations after launch.

Earlier at VODAFONE EGYPT, I worked on technology strategy planning, budget and warehouse tracking, and radio network optimization. My graduation project used Java and MySQL to optimize LTE network capacity and mitigate cell congestion; I hold a PMP® certification and am preparing for the PMI-ACP® certification.

Experience

Work history, roles, and key accomplishments

LA

VAS Systems Specialist

Latro

Jan 2025 - Nov 2025 (10 months)

Managed critical systems including SMSC, USSD, Subscription Manager and FLYTXT. Collaborated with business teams to ensure business continuity and smooth operations on FLYTXT platform by resolving technical issues related to broadcasts, campaigns, and BI reports.

Vodafone Egypt logoVE

Technology Strategy Planning Specialist

Vodafone Egypt

Aug 2021 - Nov 2022 (1 year 3 months)

Collaborated with Technology stakeholders to achieve strategic KPIs and budget targets, while reporting Technology KPI performance to Vodafone Group. Participated in Technology budget planning and warehouse stock monitoring, preparing regular reports to ensure accurate tracking of stock levels, receipts, and utilization.

Telecom Egypt logoTE

Trainee

Telecom Egypt

Aug 2016 - Aug 2016 (0 months)

Completed a trainee program at Telecom Egypt, gaining exposure to telecommunications operations.

Education

Degrees, certifications, and relevant coursework

Cairo University logoCU

Cairo University

Bachelor's Degree, Electronics and Telecommunication Engineering

2013 - 2018

Bachelor's degree in Electronics and Telecommunication Engineering. Graduation project on LTE capacity management, developing a Java and MySQL based solution to optimize network capacity and mitigate congestion.

Tech stack

Software and tools used professionally

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