At BG CREATIVE STUDIO, I translate, transcreate, and localize content for brands including Target, Toyota, T-Mobile, and Wells Fargo. I also review AI-generated Spanish content, correcting linguistic issues and checking accuracy, instruction adherence, and cultural relevance.
At HEINRICH ADVERTISING, I work on Humana’s corporate and consumer website content for the Hispanic market. I post-edit AI-generated translations and apply CAT tools, style guides, glossaries, and translation memories to healthcare and legal content.
Earlier, at LEXICON MARKETING, LLC, I led editorial direction for the Mundo sin Barreras website and created the concept and copy for Olympia® Cookware’s campaign featuring Cristina Saralegui, which achieved a 70% increase in lead generation. At WOMEN MODEL MANAGEMENT, I established the in-house digital marketing department and directed content structure and user experience for its Netwalk platform.
