Badr Benali

At Société Générale Maroc (now Saham Bank) & Dar Al Amane, I work in the Digital Factory on digital products for a retail bank and its Islamic bank. I open projects with in-person workshops, then write structured specs that help business, design, and distributed engineering teams stay aligned.

I took Module Voyage, a flight-booking feature in the bank's mobile app, from idea to director validation with a Lovable prototype designed around the travel partner's API. I also redesigned card ordering around the one decision the customer needed to make.

At Juusando, I defined flows for data-heavy platforms and turned back-end data into multi-property analytics dashboards. At Sowit, I designed dashboards that translated vegetation, soil-moisture, and weather data into irrigation guidance, informed by field research with Moroccan farmers.

At Brior, I managed enterprise applications and coordinated vendors and integrators. I also led enterprise software selection and rollout across departments, drawing on my master's in computer science and experience connecting business needs with technical requirements.