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Ayla El-MereebiAE
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Ayla El-Mereebi

@aylael-mereebi

I’m a digital project manager delivering user-centered digital transformations end to end.

United States
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What I'm looking for

I’m looking for a digital transformation role where I can lead cross-functional delivery end to end—using Agile, strong UX outcomes, analytics, and migration QA—to reduce risk, align stakeholders, and ship high-quality releases.

I’m a results-driven Digital Project Manager with an engineering background, leading large-scale website redesigns and end-to-end CMS migrations. Most recently, I spearheaded a 1,000+ page CMS migration at Jacksonville Electric Authority, coordinating cross-functional teams across engineering, QA, content, and leadership to drive scope, timelines, risk mitigation, and stakeholder alignment toward a production go-live.

I work in Agile and beyond—running Scrum/Kanban ceremonies, translating complex requirements into clear workstreams, and keeping delivery grounded in UX research and design thinking. I’ve owned data migration QA and CSV import validation for 1,000+ records, implemented Google Analytics 4 to enable data-driven prioritization, and managed remediation of 1,000+ accessibility audit findings to meet regulatory and quality standards. I’m currently pursuing a Google Project Management Certificate and bring a collaborative, execution-focused mindset to every delivery.

Experience

Work history, roles, and key accomplishments

Jacksonville Electric Authority logoJA
Current

Project Lead, Digital Design

Jacksonville Electric Authority

Jul 2025 - Present (10 months)

Led a 1,000+ page CMS migration from Ektron to Optimizely, managing scope, timelines, risks, dependencies, and cross-functional alignment for a production go-live. Drove Agile delivery, data migration QA, Google Analytics 4 implementation, and accessibility remediation, reducing blocker turnaround by ~90% and improving validation workflow cycle time by ~35–50%.

DA

Creative Web Developer

Designs by Ayla

Jan 2025 - Jun 2025 (5 months)

Managed end-to-end custom website projects by gathering requirements, defining scope, and negotiating timelines and budgets while tracking delivery in Notion and ClickUp. Applied Agile and UX research/design thinking to support scope changes and maintain on-time delivery and stakeholder satisfaction.

American Hospital Association logoAA

Web Applications Developer

American Hospital Association

Nov 2023 - Dec 2024 (1 year 1 month)

Served as a liaison between technical teams and non-technical stakeholders, translating requirements and coordinating project status to align deliverables. Coordinated Drupal website upgrades using Agile and JIRA, and led QA with PHPUnit and Diffy to reduce deployment hotfixes by ~30%.

DI

Programmer

Dickerson Engineering Inc

Sep 2022 - Jul 2023 (10 months)

Revamped the HR section of an external company website and streamlined the hiring process using PHP, HTML, CSS, and JavaScript, improving user experience and operational efficiency by ~20–30%. Built and maintained technical documentation and workflows, creating a centralized knowledge base that improved onboarding by ~60%.

Education

Degrees, certifications, and relevant coursework

University of South Carolina logoUC

University of South Carolina

Bachelor of Science, Computer Engineering

Earned a Bachelor of Science in Computer Engineering from the University of South Carolina in May 2019.

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