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AS@ayakashimmori
SEO director and content strategist driving measurable growth for owned media.
JapanI am an SEO director and consultant with six years of experience planning, producing, and optimizing B2B and B2C content. I specialize in owned-media strategy, content direction, and technical SEO to improve visibility and conversion.
As a freelance consultant I established systems for managing owned media, performed situation analyses, and formulated strategies that increased inquiries and leads (e.g., 2.5x for compliance media, 1.5x for SaaS media) and improved traffic and lead acquisition by roughly 200%.
I combine hands-on skills in HTML/CSS, Google Analytics, and Search Console with editorial expertise to revamp content, strengthen internal linking, and manage a fashion media site delivering 25,000 sessions independently.
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Work history, roles, and key accomplishments
Freelance
Feb 2020 - Present (5 years 9 months)
Consulted on SEO strategy and owned media management, achieving up to 2.5x inquiries and ~200% improvements in rankings, page views, and leads through content revamps and internal linking.
Onward Kashiyama Co., Ltd.
Nov 2018 - Feb 2020 (1 year 3 months)
Managed CRM channels (email, LINE, app push) within Omnichannel Promotion, executing campaigns to drive engagement and retention.
Sole Proprietor
Jun 2017 - Nov 2018 (1 year 5 months)
Provided writing and direction for web content and owned media, producing B2B and B2C articles and overseeing content workflows.
ielove Ryukyu Co., Ltd.
Apr 2016 - Jun 2017 (1 year 2 months)
Led external and internal SEO analysis to inform optimization strategies and content planning, improving organic visibility for client sites.
Degrees, certifications, and relevant coursework
OUBachelor of Arts, Japanese Culture
2012 - 2016
Graduated from the Department of Japanese Culture, Faculty of Culture and Arts in March 2016 with studies focused on Japanese culture.
High School Diploma, General Education
2009 - 2012
Attended and graduated from Shuri High School in Okinawa, completing secondary education in March 2012.
Junior High School Diploma, General Education
Graduated from Matsushiro Junior High School in Naha, Okinawa in March 2009.
Software and tools used professionally
JapanYou can contact ayaka and 90k+ other talented remote workers on Himalayas.
Message ayaka
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